# Terminus: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 49 judge labels across 8 categories by 11 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/terminus

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Account-based marketing platforms](https://www.gane.ai/index/gtm/marketing/account-based-marketing-platforms/index.md) | 6% | 4 | 21% | 38 |
| [Data management platforms](https://www.gane.ai/index/gtm/gtm-data/data-management-platforms/index.md) | 0% | 136 | 33% | 3 |
| [Programmatic and display advertising](https://www.gane.ai/index/gtm/marketing/programmatic-and-display-advertising/index.md) | 0% | 83 | 33% | 3 |
| [Audio and podcast advertising](https://www.gane.ai/index/gtm/marketing/audio-and-podcast-advertising/index.md) | 0% | 64 | 0% | 1 |
| [B2B intent data providers](https://www.gane.ai/index/gtm/sales/b2b-intent-data/index.md) | 0% | 51 | 0% | 1 |
| [Channel partner and local marketing](https://www.gane.ai/index/gtm/partner/channel-partner-and-local-marketing/index.md) | 0% | 102 | 0% | 1 |
| [Retail, proximity and IoT marketing](https://www.gane.ai/index/gtm/marketing/retail-proximity-and-iot-marketing/index.md) | 0% | 135 | 0% | 1 |
| [Sales intelligence and contact data](https://www.gane.ai/index/gtm/sales/sales-intelligence-and-contact-data/index.md) | 0% | 59 | 100% | 1 |

## What the models said for it

- "Mid-Market ABM Platforms | Terminus, RollWorks | Great balance of account targeting, display ads, and sales alerts without the extreme operational complexity" (Gemini 3.5 Flash, ABM)
- "Mid-market-friendly tools (RollWorks, Terminus, HubSpot ABM) can go live in weeks." (Kimi K2, ABM)
- "for a mid-sized B2B company, the general recommendation is Terminus" (Qwen 3.7 Flash, ABM)
- "Choose Terminus/RollWorks if you already have your target list but struggle to get ads in front of the right people efficiently." (Qwen 3.7 Flash, ABM)

## And against it

- "Platforms to Avoid: ... it's not a viable new choice for enterprises needing independent, scalable ABM" (Muse Glimmer 30B, ABM)
- "Merged into DemandScience; mixed reviews for standalone use" (Kimi K2, Programmatic)
- "Expensive per-user pricing: Costs add up quickly for teams" (Kimi K2, ABM)
- "Legacy Enterprise Suites (e.g., 6sense, Demandbase, Terminus) ... these platforms often require 6–12 month implementations and specialized ops teams" (Qwen 3.7 Flash, ABM)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 4 | 0 | 0 | 4 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 1 | 2 | 2 | 1 | 6 |
| Perplexity Sonar | 0 | 2 | 1 | 0 | 3 |
| Grok 4.20 | 0 | 2 | 2 | 2 | 6 |
| Mistral Small | 0 | 1 | 1 | 1 | 3 |
| DeepSeek V4 Flash | 0 | 2 | 1 | 1 | 4 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 1 | 2 | 1 | 1 | 5 |
| Kimi K2 | 1 | 3 | 0 | 3 | 7 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 1 | 2 |
| MiniMax M2.5 | 0 | 2 | 2 | 0 | 4 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 3 | 1 | 1 | 5 |

## Sources returned with these answers

The sites and pages cited by the answers that named Terminus, from 97 of the 121 answers that named it (only the models that return a source list).

### Domains cited

- g2.com: 46
- prospeo.io: 37
- abmatic.ai: 30
- demandbase.com: 23
- theabmpulse.com: 19
- gartner.com: 18
- growthtechspotlight.com: 18
- reddit.com: 18
- research.oz.spotlightar.com: 18
- tomba.io: 18

### Pages cited

- https://g2.com/categories/account-based-marketing: 25
- https://prospeo.io/s/account-based-marketing-software: 19
- https://research.oz.spotlightar.com/reports/magic-quadrant-account-based-marketing-platforms-2024/leaders: 17
- https://blog.hubspot.com/marketing/account-based-marketing-software: 16
- https://filipkonecny.com/blog/best-account-based-marketing-software: 14
- https://prospeo.io/s/account-based-marketing-platforms: 13
- https://marketintelligencetools.com/rankings/abm-platforms: 12
- https://userled.io/articles/best-abm-tools-2026: 12

## In its own words

What Terminus's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.


## What it publishes

Every page demandscience.com exposes, read 2026-09-29: 852 addresses. By kind, pages and the last 90 days:

- blog: 469 pages, 26 in the last 90 days, latest 2026-09-10
- case study: 9 pages, 0 in the last 90 days, latest 2026-03-13
- webinar or virtual event: 9 pages, 0 in the last 90 days, latest 2026-05-06
- conference or event: 86 pages, 0 in the last 90 days, latest 2023-06-13
- report or ebook: 6 pages, 0 in the last 90 days, latest 2026-05-20
- comparison: 34 pages, 19 in the last 90 days, latest 2026-09-11
- template or tool: 9 pages, 1 in the last 90 days, latest 2026-07-22
- glossary or explainer: 9 pages, 0 in the last 90 days, latest 2025-10-31
- news or press: 82 pages, 6 in the last 90 days, latest 2026-09-22
- Recent: 2026-09-22 news or press: Demandscience g2 fall 2026 leader badges https://demandscience.com/press-releases/demandscience-g2-fall-2026-leader-badges
- Recent: 2026-09-11 comparison: Intent data bidstream vs behavioral https://demandscience.com/resources/blog/intent-data-bidstream-vs-behavioral
- Recent: 2026-09-11 comparison: Intent data managed vs self service https://demandscience.com/resources/blog/intent-data-managed-vs-self-service
- Recent: 2026-09-11 comparison: Intent data bundled vs dedicated https://demandscience.com/resources/blog/intent-data-bundled-vs-dedicated
- Recent: 2026-09-11 comparison: Intent data platform vs point solution https://demandscience.com/resources/blog/intent-data-platform-vs-point-solution
- Recent: 2026-09-10 blog: Your advertising shouldnt be a black box https://demandscience.com/resources/blog/your-advertising-shouldnt-be-a-black-box

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.
