# Tapad: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 1 judge label across 1 category by 1 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/tapad

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Identity resolution](https://www.gane.ai/index/gtm/gtm-data/identity-resolution/index.md) | 0% | 67 | 0% | 1 |

## What the models said for it

- "Tapad 8.8/10 for managed suppression and mapping workflows" (Muse Glimmer 30B, Identity)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 1 | 0 | 0 | 1 |

## Sources returned with these answers

The sites and pages cited by the answers that named Tapad, from 1 of the 1 answers that named it (only the models that return a source list).

### Domains cited

- acxiom.com: 1
- aicostadvisory.com: 1
- app.snowflake.com: 1
- axiobench.com: 1
- braze.com: 1
- cotocus.com: 1
- g2.com: 1
- gane.ai/index: 1
- martechstackbuilder.com: 1
- redpointglobal.com: 1

### Pages cited

- https://acxiom.com/wp-content/uploads/2025/08/martech-intelligence-report-identity-resolution-platforms.pdf: 1
- https://aicostadvisory.com/c/identity-resolution: 1
- https://app.snowflake.com/marketplace/listing/GZ1MMZ1PF5E4/redpoint-global-inc-redpoint-identity-studio: 1
- https://app.snowflake.com/marketplace/listing/GZT0Z128XAGK/fullcontact-identity-resolution-native-inside-snowflake-unify-customer-data: 1
- https://axiobench.com/best/identity-resolution-software: 1
- https://braze.com/resources/articles/braze-and-snowflake-identity-resolution: 1
- https://cotocus.com/blog/top-10-identity-resolution-platforms-features-pros-cons-comparison: 1
- https://g2.com/categories/identity-resolution: 1

## In its own words

What Tapad's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: CONNECTING BRANDS TO CONSUMERS ACROSS DEVICES (https://tapad.com/)
- For: brands, agencies and platforms (https://tapad.com/)
- Certifications: EDAA

## What it publishes

Every page tapad.com exposes, read 2026-09-29: 2 addresses. By kind, pages and the last 90 days:


## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.