# StackAdapt: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 166 judge labels across 7 categories by 14 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/stackadapt

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Programmatic and display advertising](https://www.gane.ai/index/gtm/marketing/programmatic-and-display-advertising/index.md) | 50% | 1 | 4% | 57 |
| [Native and content advertising](https://www.gane.ai/index/gtm/marketing/native-and-content-advertising/index.md) | 29% | 1 | 7% | 43 |
| [Audio and podcast advertising](https://www.gane.ai/index/gtm/marketing/audio-and-podcast-advertising/index.md) | 24% | 2 | 4% | 28 |
| [Video advertising](https://www.gane.ai/index/gtm/marketing/video-advertising/index.md) | 22% | 2 | 0% | 26 |
| [Retail media platforms](https://www.gane.ai/index/gtm/marketing/retail-media-platforms/index.md) | 2% | 12 | 0% | 1 |
| [Search and social advertising platforms](https://www.gane.ai/index/gtm/marketing/search-and-social-advertising-platforms/index.md) | 2% | 14 | 12% | 8 |
| [Mobile apps](https://www.gane.ai/index/gtm/marketing/mobile-apps/index.md) | 0% | 54 | 0% | 3 |

## What the models said for it

- "focus on platforms with strong contextual targeting, brand safety controls, and transparent reporting, such as StackAdapt, Viant Technology, or Quantcast Platform" (Mistral Small, Native ads)
- "the recommended demand-side platform for display ads for a mid-sized B2B company is StackAdapt, as it is the clear leader with 48% of first choices" (Llama 4 Maverick, Programmatic)
- "For most mid-market B2B companies, StackAdapt offers the best balance of capabilities, ease of use, and mid-market accessibility." (MiniMax M2.5, Programmatic)
- "StackAdapt is frequently used by mid-market teams that want programmatic reach without the operational complexity of enterprise DSPs" (Claude Haiku 4.5, Retail media)

## And against it

- "Avoid Taboola, Outbrain, and StackAdapt if your budget is under $600–$2,000/month" (DeepSeek V4 Flash, Native ads)
- "Multiple warnings label it a platform to "avoid at all costs" for advertisers." (Grok 4.20, Programmatic)
- "StackAdapt: ~$2,000+ monthly minimum" (Kimi K2, Native ads)
- "enterprise platforms such as AdsWizz, StackAdapt, SoundStack, and similar systems—when they provide only aggregated reports" (Perplexity Sonar, Audio advertising)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 4 | 3 | 2 | 0 | 9 |
| GPT-5.4 mini | 2 | 3 | 0 | 0 | 5 |
| Gemini 3.5 Flash | 7 | 3 | 0 | 0 | 10 |
| Perplexity Sonar | 7 | 5 | 0 | 2 | 14 |
| Grok 4.20 | 4 | 8 | 3 | 1 | 16 |
| Mistral Small | 6 | 4 | 8 | 0 | 18 |
| DeepSeek V4 Flash | 5 | 5 | 1 | 1 | 12 |
| Llama 4 Maverick | 6 | 4 | 5 | 0 | 15 |
| Qwen 3.7 Flash | 4 | 7 | 1 | 0 | 12 |
| Kimi K2 | 5 | 5 | 1 | 1 | 12 |
| GLM 4.7 FlashX | 5 | 6 | 1 | 2 | 14 |
| MiniMax M2.5 | 3 | 2 | 1 | 0 | 6 |
| GPT-6 Luna | 5 | 2 | 1 | 0 | 8 |
| Muse Glimmer 30B | 6 | 5 | 4 | 0 | 15 |

## Sources returned with these answers

The sites and pages cited by the answers that named StackAdapt, from 393 of the 418 answers that named it (only the models that return a source list).

### Domains cited

- g2.com: 155
- gane.ai/index: 121
- stackadapt.com: 108 (its own site)
- demandbase.com: 104
- guideflow.com: 87
- smartyads.com: 85
- heysid.com: 82
- reddit.com: 65
- 6sense.com: 55
- getadlib.com: 55

### Pages cited

- https://demandbase.com/blog/programmatic-advertising-platforms: 58
- https://6sense.com/blog/best-b2b-programmatic-advertising-platforms: 52
- https://improvado.io/blog/top-programmatic-platforms: 42
- https://smartyads.com/blog/best-native-advertising-platforms: 39
- https://richads.com/blog/best-native-ad-platforms: 37
- https://smartyads.com/blog/programmatic-advertising-platforms: 37
- https://guideflow.com/blog/native-advertising-software: 36
- https://g2.com/categories/native-advertising: 34

## In its own words

What StackAdapt's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: AI Advertising Platform; StackAdapt is the AI advertising platform that helps marketers orchestrate audiences, creative, channels, and measurement from one platform with AI built into every stage of advertising. (https://stackadapt.com/)
- For: marketers (https://stackadapt.com/)
- Price stated: there are no hidden tech fees (https://www.stackadapt.com/plans-and-packages)
- Customers named: SentinelOne, Hyatt Hotels Corporation, Sanofi, Popeyes UK, Hong Kong Tourism Board, Digital Willow, Hyatt Asia Pacific, Las Vegas Sphere

## What it publishes

Every page stackadapt.com exposes, read 2026-09-29: 1982 addresses. By kind, pages and the last 90 days:

- blog: 551 pages, 7 in the last 90 days, latest 2026-09-21
- case study: 146 pages, 5 in the last 90 days, latest 2026-09-01
- webinar or virtual event: 128 pages, 3 in the last 90 days, latest 2026-09-16
- conference or event: 14 pages, 6 in the last 90 days, latest 2026-11-12
- comparison: 9 pages, 0 in the last 90 days, latest 2026-03-30
- template or tool: 4 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 725 pages, 3 in the last 90 days, latest 2026-08-14
- podcast or video: 82 pages, 0 in the last 90 days, latest 2026-05-20
- news or press: 2 pages, 0 in the last 90 days, latest 2025-06-18
- Recent: 2026-11-12 conference or event: Stackadapt connect london 2026 https://www.stackadapt.com/events/stackadapt-connect-london-2026
- Recent: 2026-10-19 conference or event: Stackadapt connect dallas 2026 https://www.stackadapt.com/events/stackadapt-connect-dallas-2026
- Recent: 2026-09-30 conference or event: B2bnow barcelona 2026 https://www.stackadapt.com/events/b2bnow-barcelona-2026
- Recent: 2026-09-30 conference or event: Asia pacific innovation forum 2026 https://www.stackadapt.com/events/asia-pacific-innovation-forum-2026
- Recent: 2026-09-30 conference or event: Emea innovation forum 2026 https://www.stackadapt.com/events/emea-innovation-forum-2026
- Recent: 2026-09-29 conference or event: Innovation forum 2026 https://www.stackadapt.com/events/innovation-forum-2026

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.
