# Shopify Audiences: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 1 judge label across 1 category by 1 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/shopify-audiences

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Retail media platforms](https://www.gane.ai/index/gtm/marketing/retail-media-platforms/index.md) | 0% | 65 | 0% | 1 |

## What the models said for it

- "Direct-to-consumer (DTC) focus" (MiniMax M2.5, Retail media)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |

## Sources returned with these answers

The sites and pages cited by the answers that named Shopify Audiences, from 2 of the 3 answers that named it (only the models that return a source list).

### Domains cited

- digiday.com: 2
- shopify.com: 2 (its own site)
- admonsters.com: 1
- austindailyherald.com: 1
- encodify.com: 1
- github.com: 1
- grandviewresearch.com: 1
- guideflow.com: 1
- onqdigitalgroup.com.au: 1
- topsort.com: 1

### Pages cited

- https://shopify.com/blog/retail-media: 2
- https://admonsters.com/6-platforms-that-will-define-retail-media-in-2025: 1
- https://austindailyherald.com/sponsored-content/the-top-commerce-media-platforms-for-online-retailers-evaluating-rokt-amazon-ads-walmart-connect-and-criteo-3fe72cd5: 1
- https://digiday.com/marketing/cmo-strategies-a-playbook-for-marketing-channels: 1
- https://digiday.com/marketing/cmo-strategies-beyond-amazon-the-strengths-of-the-top-retail-media-networks-from-walmart-to-kroger: 1
- https://digiday.com/marketing/cmo-strategies-retail-medias-rise-from-amazon-to-ebay: 1
- https://digiday.com/marketing/digiday-research-how-do-other-retail-media-platforms-measure-up-to-amazon: 1
- https://encodify.com/state-of-retail-media: 1

## The company

Shopify; https://www.shopify.com; Ottawa, Canada; founded 2006; about 8,300 employees (2023); public, SHOP on Toronto Stock Exchange. From Wikidata, fetched 2026-09-14.

## What it publishes

Every page shopify.com exposes, read 2026-09-29: 33431 addresses. By kind, pages and the last 90 days:

- blog: 16595 pages, 4 in the last 90 days, latest 2026-09-28
- case study: 212 pages, 0 in the last 90 days, latest undated
- webinar or virtual event: 165 pages, 0 in the last 90 days, latest undated
- conference or event: 1020 pages, 2 in the last 90 days, latest 2026-07-02
- report or ebook: 226 pages, 12 in the last 90 days, latest 2026-09-15
- comparison: 467 pages, 0 in the last 90 days, latest undated
- template or tool: 106 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 698 pages, 27 in the last 90 days, latest 2026-09-22
- podcast or video: 94 pages, 15 in the last 90 days, latest 2026-08-26
- news or press: 17 pages, 0 in the last 90 days, latest 2026-04-29
- Recent: 2026-09-28 blog: Organic growth meaning https://www.shopify.com/blog/organic-growth-meaning
- Recent: 2026-09-24 blog: Admin new look https://www.shopify.com/blog/admin-new-look
- Recent: 2026-09-22 glossary or explainer: What is link payment https://www.shopify.com/au/blog/what-is-link-payment
- Recent: 2026-09-22 glossary or explainer: What is quickbooks https://www.shopify.com/bg/blog/what-is-quickbooks
- Recent: 2026-09-22 glossary or explainer: 101 ecommerce basics https://www.shopify.com/bg/blog/101-ecommerce-basics
- Recent: 2026-09-22 glossary or explainer: What is link payment https://www.shopify.com/ca/blog/what-is-link-payment

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.