# Sensor Tower: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 65 judge labels across 3 categories by 14 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/sensor-tower

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [App store optimization tools](https://www.gane.ai/index/gtm/marketing/app-store-optimization/index.md) | 2% | 8 | 37% | 54 |
| [Mobile apps](https://www.gane.ai/index/gtm/marketing/mobile-apps/index.md) | 0% | 29 | 0% | 8 |
| [Competitive intelligence tools](https://www.gane.ai/index/gtm/marketing/competitive-intelligence/index.md) | 0% | 30 | 0% | 3 |

## What the models said for it

- "Sensor Tower: The industry leader for market intelligence. Best for revenue estimates, ad intelligence, and understanding high-level market trends." (Qwen 3.7 Flash, App store optimization)
- "AppTweak, Sensor Tower, or Mobile Action: These are frequently recommended in 2023–2024 reviews" (Grok 4.20, App store optimization)
- "More focused on large-scale market analysis than day-to-day listing execution; often excessive for small apps." (Perplexity Sonar, App store optimization)
- "Sensor Tower if you care most about broader competitive intelligence and an enterprise-grade platform" (GPT-5.4 mini, App store optimization)

## And against it

- "Avoid premium tools like AppTweak (~$79+/month), Sensor Tower, or MobileAction unless scaling up" (Grok 4.20, App store optimization)
- "Avoid Sensor Tower for mid-market—it's enterprise-focused at $5,000+/month." (Kimi K2, App store optimization)
- "Avoid enterprise-tier tools like Sensor Tower, AppTweak ($79+/mo)" (DeepSeek V4 Flash, App store optimization)
- "Avoid Sensor Tower unless your company has a larger budget" (Grok 4.20, App store optimization)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 1 | 2 |
| GPT-5.4 mini | 0 | 2 | 1 | 1 | 4 |
| Gemini 3.5 Flash | 0 | 2 | 2 | 3 | 7 |
| Perplexity Sonar | 0 | 3 | 1 | 1 | 5 |
| Grok 4.20 | 1 | 2 | 0 | 3 | 6 |
| Mistral Small | 0 | 0 | 3 | 1 | 4 |
| DeepSeek V4 Flash | 0 | 3 | 1 | 4 | 8 |
| Llama 4 Maverick | 0 | 0 | 2 | 1 | 3 |
| Qwen 3.7 Flash | 1 | 3 | 1 | 2 | 7 |
| Kimi K2 | 0 | 1 | 1 | 2 | 4 |
| GLM 4.7 FlashX | 0 | 2 | 1 | 0 | 3 |
| MiniMax M2.5 | 0 | 2 | 3 | 0 | 5 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 1 | 4 | 1 | 6 |

## Sources returned with these answers

The sites and pages cited by the answers that named Sensor Tower, from 164 of the 184 answers that named it (only the models that return a source list).

### Domains cited

- g2.com: 78
- appfollow.io: 76
- apptweak.com: 73
- appradar.com: 63
- gane.ai/index: 56
- asomobile.net: 47
- moburst.com: 40
- capterra.com: 36
- softwareadvice.com: 35
- trysonar.app: 31

### Pages cited

- https://appradar.com/academy/aso-tools: 55
- https://www.gane.ai/index/gtm/marketing/app-store-optimization/enterprise: 45
- https://asomobile.net/en/blog/best-aso-tools-2026-platform-comparison-pricing-and-features: 35
- https://appfollow.io/blog/aso-tools: 34
- https://moburst.com/blog/aso-tools: 31
- https://g2.com/categories/app-store-optimization/enterprise: 30
- https://softwareadvice.com/app-store-optimization-tools: 30
- https://verifiedmarketresearch.com/blog/top-app-store-optimization-tool-software: 29

## The company

Sensor Tower; https://sensortower.com/; United States; founded 2013. From Wikidata, fetched 2026-09-14.

## In its own words

What Sensor Tower's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: Digital Intelligence & App Data Analysis; "One Platform. Every Metric. Total Visibility."; "Measure the full digital consumer journey, from mobile apps to web, ads, gaming, and beyond." (https://sensortower.com/)
- For: global digital leaders (https://sensortower.com/)
- Free plan or trial: Sign Up for Free (https://sensortower.com/)
- Certifications: SOC 2 Type II, ISO 27001
- Customers named: Duolingo, Groww, Maiden Century, Hungry Studio, Nudge Healthcare, Mercado Livre, AliExpress, Loop Games

## What it publishes

Every page sensortower.com exposes, read 2026-09-29: 26169 addresses. By kind, pages and the last 90 days:

- blog: 23779 pages, 23 in the last 90 days, latest 2026-09-22
- case study: 31 pages, 0 in the last 90 days, latest 2026-04-15
- webinar or virtual event: 12 pages, 0 in the last 90 days, latest 2021-01-18
- conference or event: 2 pages, 0 in the last 90 days, latest undated
- report or ebook: 74 pages, 0 in the last 90 days, latest 2024-09-05
- comparison: 14 pages, 0 in the last 90 days, latest 2025-11-05
- template or tool: 1 pages, 0 in the last 90 days, latest 2016-05-26
- podcast or video: 131 pages, 0 in the last 90 days, latest undated
- news or press: 17 pages, 0 in the last 90 days, latest 2024-07-29
- Recent: 2026-09-22 blog: Premium pc console deep dive https://sensortower.com/blog/premium-pc-console-deep-dive
- Recent: 2026-09-22 blog: Sephora ulta beauty ad spend https://sensortower.com/blog/sephora-ulta-beauty-ad-spend
- Recent: 2026-09-16 blog: Home improvement momentum on retail media digital advertising https://sensortower.com/blog/home-improvement-momentum-on-retail-media-digital-advertising
- Recent: 2026-09-15 blog: State of digital advertising 2026 https://sensortower.com/blog/state-of-digital-advertising-2026
- Recent: 2026-09-02 blog: State of japan gaming 2026 https://sensortower.com/blog/state-of-japan-gaming-2026
- Recent: 2026-09-01 blog: Hair care brands digital advertising retail media strategies https://sensortower.com/blog/hair-care-brands-digital-advertising-retail-media-strategies

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.