# Salesforce Marketing Cloud alternatives: what AI models name instead, November 2026

Gane Index, November 2026 Edition. 210 of the 252 answers in the 1 category where Salesforce Marketing Cloud holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://www.gane.ai/index/gtm/vendors/salesforce-marketing-cloud/alternatives

## Named instead, most often (every category and segment added)

- HubSpot Marketing Hub: 70
- ActiveCampaign: 32
- Brevo: 26
- Adobe Marketo Engage: 21
- Mailchimp: 4
- MailerLite: 3

## Marketing automation and campaign management

**Small business**: 84 of 84 answers did not name Salesforce Marketing Cloud.

- ActiveCampaign: first choice in 30 of those 84
- HubSpot Marketing Hub: first choice in 29 of those 84
- Brevo: first choice in 15 of those 84
- Mailchimp: first choice in 2 of those 84
- Constant Contact: first choice in 1 of those 84
- MailerLite: first choice in 1 of those 84

**Mid-market**: 75 of 84 answers did not name Salesforce Marketing Cloud (Salesforce Marketing Cloud is #11 of 12 at 0%).

- HubSpot Marketing Hub: first choice in 36 of those 75
- Brevo: first choice in 11 of those 75
- ActiveCampaign: first choice in 2 of those 75
- Mailchimp: first choice in 2 of those 75
- MailerLite: first choice in 2 of those 75
- GoHighLevel: first choice in 1 of those 75
- HubSpot Sales Hub: first choice in 1 of those 75
- Keap: first choice in 1 of those 75

**Enterprise**: 51 of 84 answers did not name Salesforce Marketing Cloud (Salesforce Marketing Cloud is #3 of 10 at 8%).

- Adobe Marketo Engage: first choice in 21 of those 51
- HubSpot Marketing Hub: first choice in 5 of those 51
- Salesforce Marketing Cloud Account Engagement: first choice in 3 of those 51
- Adobe Experience Manager: first choice in 1 of those 51
- Braze: first choice in 1 of those 51
- Oracle Eloqua: first choice in 1 of those 51

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.