# RollWorks, formerly AdRoll ABM: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 1 judge label across 1 category by 1 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/rollworks-formerly-adroll-abm

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Account-based marketing platforms](https://www.gane.ai/index/gtm/marketing/account-based-marketing-platforms/index.md) | 0% | 43 | 0% | 1 |

## What the models said for it

- "Best entry point, covers most of the playbook at a fraction of enterprise price." (Muse Glimmer 30B, ABM)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 1 | 0 | 0 | 1 |

## Sources returned with these answers

The sites and pages cited by the answers that named RollWorks, formerly AdRoll ABM, from 1 of the 1 answers that named it (only the models that return a source list).

### Domains cited

- abmplatforms.com: 1
- blog.hubspot.com: 1
- factors.ai: 1
- marketintelligencetools.com: 1
- mysmartmedia.com: 1
- prospeo.io: 1
- rankworks.com: 1
- saashero.net: 1
- theabmpulse.com: 1
- thecmo.com: 1

### Pages cited

- https://abmplatforms.com/: 1
- https://blog.hubspot.com/marketing/account-based-marketing-software: 1
- https://factors.ai/blog/abm-platform-pricing-guide: 1
- https://factors.ai/blog/top-abm-tools: 1
- https://marketintelligencetools.com/rankings/abm-platforms: 1
- https://mysmartmedia.com/marketing/abm-platform-comparison-2026-6sense-demandbase-rollworks-terminus: 1
- https://prospeo.io/s/account-based-marketing-platforms: 1
- https://prospeo.io/s/account-based-marketing-solution: 1

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.