# Reputation: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 37 judge labels across 4 categories by 13 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/reputation

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Review and reputation management](https://www.gane.ai/index/gtm/marketing/review-and-reputation-management/index.md) | 4% | 7 | 24% | 33 |
| [Local listings management](https://www.gane.ai/index/gtm/marketing/local-listings-management/index.md) | 0% | 33 | 0% | 2 |
| [Channel partner and local marketing](https://www.gane.ai/index/gtm/partner/channel-partner-and-local-marketing/index.md) | 0% | 94 | 0% | 1 |
| [Competitive intelligence tools](https://www.gane.ai/index/gtm/marketing/competitive-intelligence/index.md) | 0% | 81 | 0% | 1 |

## What the models said for it

- "If your priority is B2B-specific monitoring, social listening and turning feedback into operational insight, Reputation.com is the most explicitly B2B-tuned option." (Muse Glimmer 30B, Reviews)
- "Choose Birdeye or Reputation.com if you're an enterprise managing hundreds of locations" (Kimi K2, Reviews)
- "Reputation.com is the safest, most robust choice for mid-market B2B" (GLM 4.7 FlashX, Reviews)
- "Enterprise-oriented with advanced analytics, competitor insights, and strong integrations. Higher cost but robust for 500+ employee firms." (Grok 4.20, Reviews)

## And against it

- "Frequent complaints about false promises, skewed algorithms ... Trustpilot scores around 3.3/5 with many calling it a "scam"" (Grok 4.20, Reviews)
- "Enterprise-focused tools like Yotpo, Reputation.com, or Grade.us can exceed $100\u2013500+/month quickly." (Grok 4.20, Reviews)
- "dominate advertising, they typically cost $250 to $500+ per month with locked-in annual contracts" (Gemini 3.5 Flash, Reviews)
- "Enterprise-leaning but viable for mid-market... Higher cost (~$500+/month)" (Grok 4.20, Reviews)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 1 | 2 |
| GPT-5.4 mini | 0 | 2 | 0 | 0 | 2 |
| Gemini 3.5 Flash | 0 | 1 | 3 | 1 | 5 |
| Perplexity Sonar | 0 | 1 | 0 | 1 | 2 |
| Grok 4.20 | 0 | 2 | 1 | 3 | 6 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 1 | 1 | 0 | 2 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 1 | 0 | 1 | 1 | 3 |
| GLM 4.7 FlashX | 1 | 2 | 1 | 0 | 4 |
| MiniMax M2.5 | 0 | 2 | 1 | 0 | 3 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 1 | 1 | 2 | 1 | 5 |

## Sources returned with these answers

The sites and pages cited by the answers that named Reputation, from 121 of the 138 answers that named it (only the models that return a source list).

### Domains cited

- g2.com: 84
- softwareadvice.com: 64
- capterra.com: 52
- birdeye.com: 49
- usa.inquirer.net: 35
- getapp.com: 31
- crazyegg.com: 27
- praising.ai: 20
- zapier.com: 18
- reputation.com: 17 (its own site)

### Pages cited

- https://softwareadvice.com/reputation-management: 36
- https://usa.inquirer.net/191823/best-reputation-management-software: 35
- https://softwareadvice.com/review-management: 33
- https://crazyegg.com/blog/best-reputation-management-software: 27
- https://g2.com/categories/online-reputation-management/enterprise: 25
- https://capterra.com/reputation-management-software: 24
- https://g2.com/categories/online-reputation-management: 22
- https://g2.com/categories/review-management-software: 20

## The company

Reputation.com; http://www.reputation.com/; Redwood City, United States; founded 2006. From Wikidata, fetched 2026-09-14.

## In its own words

What Reputation's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: The #1 AI-Powered Reputation Management Software (https://reputation.com/)
- For: multi-location brands (https://reputation.com/)
- Price stated: From our $80/mo Core solution to enterprise CX intelligence (https://reputation.com/pricing)
- Starting price: 80 (https://reputation.com/pricing)
- Certifications: HIPAA
- Customers named: Kia UK, Greystar, Scentregroup-Westfield, NKC Health, German Doner Kebab (GDK), Baptist Memorial Health Care, St Austell Brewery, Spherion Staffing

## What it publishes

Every page reputation.com exposes, read 2026-09-29: 1256 addresses. By kind, pages and the last 90 days:

- blog: 507 pages, 11 in the last 90 days, latest 2026-09-24
- case study: 49 pages, 2 in the last 90 days, latest 2026-09-25
- webinar or virtual event: 8 pages, 0 in the last 90 days, latest 2026-01-27
- conference or event: 84 pages, 0 in the last 90 days, latest 2026-02-27
- report or ebook: 9 pages, 0 in the last 90 days, latest 2026-01-27
- comparison: 2 pages, 0 in the last 90 days, latest 2026-01-27
- template or tool: 2 pages, 0 in the last 90 days, latest 2026-01-27
- glossary or explainer: 8 pages, 0 in the last 90 days, latest 2026-01-27
- podcast or video: 3 pages, 0 in the last 90 days, latest 2026-01-27
- news or press: 338 pages, 5 in the last 90 days, latest 2026-08-06
- Recent: 2026-09-25 case study: How gdk turned customer feedback into a 3 percernt revenue advantage https://reputation.com/resources/customer-stories/how-gdk-turned-customer-feedback-into-a-3-percernt-revenue-advantage
- Recent: 2026-09-24 blog: Rep score the trust engine underneath your ai visibility https://reputation.com/resources/articles/rep-score-the-trust-engine-underneath-your-ai-visibility
- Recent: 2026-09-16 blog: Get more google reviews fast with review booster https://reputation.com/resources/articles/get-more-google-reviews-fast-with-review-booster
- Recent: 2026-08-26 blog: Demystifying ai a beginners guide to the terms everyone is talking about https://reputation.com/resources/articles/demystifying-ai-a-beginners-guide-to-the-terms-everyone-is-talking-about
- Recent: 2026-08-14 blog: Handle with care whos delivering your reputation https://reputation.com/resources/articles/handle-with-care-whos-delivering-your-reputation
- Recent: 2026-08-12 blog: Read between the stars using reputation metrics to improve cx and win in ai search https://reputation.com/resources/articles/read-between-the-stars-using-reputation-metrics-to-improve-cx-and-win-in-ai-search

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.