# People Data Labs: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 16 judge labels across 2 categories by 11 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/people-data-labs

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Data enrichment](https://www.gane.ai/index/gtm/gtm-data/data-enrichment/index.md) | 0% | 11 | 13% | 15 |
| [Sales intelligence and contact data](https://www.gane.ai/index/gtm/sales/sales-intelligence-and-contact-data/index.md) | 0% | 47 | 0% | 1 |

## What the models said for it

- "Building software/products: People Data Labs or PredictLeads APIs" (Kimi K2, Enrichment)
- "best for developer-heavy teams that want raw API enrichment at scale" (GPT-5.4 mini, Enrichment)
- "A developer building a data product at scale | People Data Labs" (DeepSeek V4 Flash, Enrichment)
- "Best for APIs and data products: People Data Labs" (Perplexity Sonar, Enrichment)

## And against it

- "Wildly inaccurate according to user reports on Reddit" (Kimi K2, Enrichment)
- "Be cautious if your team lacks engineering resources; the API may require you to build matching, validation, monitoring, and compliance controls yourself." (Perplexity Sonar, Enrichment)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 1 | 0 | 1 |
| Perplexity Sonar | 0 | 1 | 0 | 1 | 2 |
| Grok 4.20 | 0 | 1 | 0 | 0 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 1 | 1 | 0 | 2 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 0 | 1 | 0 | 1 | 2 |
| GLM 4.7 FlashX | 0 | 0 | 1 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 2 | 0 | 2 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 2 | 0 | 2 |

## Sources returned with these answers

The sites and pages cited by the answers that named People Data Labs, from 40 of the 44 answers that named it (only the models that return a source list).

### Domains cited

- salespanel.io: 15
- prospeo.io: 14
- demandbase.com: 13
- miniloop.ai: 12
- coffee.ai: 11
- salestarget.ai: 10
- lemlist.com: 9
- predictleads.com: 9
- apollo.io: 8
- clay.com: 8

### Pages cited

- https://salespanel.io/resources/data-enrichment-tools: 15
- https://demandbase.com/blog/b2b-data-enrichment-tools: 13
- https://miniloop.ai/blog/b2b-data-enrichment: 10
- https://coffee.ai/articles/best-b2b-enrichment-tools-2026: 9
- https://lemlist.com/blog/data-enrichment-tools: 9
- https://predictleads.com/blog/b2b-lead-enrichment-tools-compared: 8
- https://salestarget.ai/blogs/best-b2b-data-enrichment-tools: 8
- https://snov.io/blog/data-enrichment-tools: 8

## In its own words

What People Data Labs's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: B2B Data Provider for Industry Leading Platforms (https://peopledatalabs.com/)
- For: industry leading platforms (https://peopledatalabs.com/)
- Price stated: free, Starting at $98/mo, Custom pricing (https://www.peopledatalabs.com/pricing/person)
- Starting price: 98 (https://www.peopledatalabs.com/pricing/person)
- Free plan or trial: Try for Free (https://peopledatalabs.com/)
- Certifications: ISO 27001, SOC 2 Type II, EU-US DPF, GDPR
- Hosting: USA
- Customers named: Credit Pulse, Unearth, Madison Logic, Old Well Labs, Equiam

## What it publishes

Every page peopledatalabs.com exposes, read 2026-10-05: 424 addresses. By kind, pages and the last 90 days:

- blog: 45 pages, 0 in the last 90 days, latest undated
- case study: 8 pages, 0 in the last 90 days, latest undated
- webinar or virtual event: 8 pages, 0 in the last 90 days, latest undated
- comparison: 2 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 5 pages, 0 in the last 90 days, latest undated

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.