# OptiMine: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 5 judge labels across 1 category by 5 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/optimine

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Attribution and marketing mix modeling](https://www.gane.ai/index/gtm/marketing/attribution-mmm/index.md) | 0% | 34 | 0% | 5 |

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 1 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 1 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 1 | 0 | 1 |

## Sources returned with these answers

The sites and pages cited by the answers that named OptiMine, from 14 of the 14 answers that named it (only the models that return a source list).

### Domains cited

- research.oz.spotlightar.com: 12
- usermaven.com: 10
- mammoth.io: 8
- vexpower.com: 8
- admetrics.io: 7
- measured.com: 7
- sellforte.com: 7
- gane.ai/index: 6
- aboutmartech.com: 5
- mma.com: 5

### Pages cited

- https://research.oz.spotlightar.com/reports/magic-quadrant-marketing-mix-modeling-solutions-2024/leaders: 12
- https://mammoth.io/blog/marketing-attribution-software: 8
- https://usermaven.com/blog/enterprise-marketing-attribution-platforms: 8
- https://vexpower.com/mmm/marketing-mix-modeling-software: 8
- https://admetrics.io/compare/best-marketing-mix-modeling-tools-software: 6
- https://www.gane.ai/index/gtm/marketing/attribution-mmm/enterprise: 6
- https://caci.co.uk/insights/multi-touch-attribution-mta-vs-marketing-mix-modelling-mmm: 4
- https://www.gane.ai/index/gtm/marketing/attribution-mmm/2026-09/enterprise: 4

## In its own words

What OptiMine's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: Marketing Mix Modeling & Attribution (https://optimine.com/)
- For: brands (https://optimine.com/)
- Customers named: JCPenney, Aflac, Citibank, Pandora Music, X, UnitedHealthcare, Coolibar, Publicis

## What it publishes

Every page optimine.com exposes, read 2026-09-29: 317 addresses. By kind, pages and the last 90 days:

- blog: 81 pages, 0 in the last 90 days, latest 2026-03-18
- case study: 12 pages, 0 in the last 90 days, latest 2025-10-06
- webinar or virtual event: 10 pages, 0 in the last 90 days, latest 2026-02-26
- conference or event: 8 pages, 0 in the last 90 days, latest 2026-02-11
- report or ebook: 13 pages, 0 in the last 90 days, latest 2025-11-13
- comparison: 5 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 7 pages, 0 in the last 90 days, latest undated
- podcast or video: 9 pages, 0 in the last 90 days, latest undated
- news or press: 88 pages, 0 in the last 90 days, latest undated
- Recent: 2026-03-18 blog: What to expect during optimines mmm implementation https://optimine.com/blog/what-to-expect-during-optimines-mmm-implementation
- Recent: 2026-02-26 webinar or virtual event: Proving the power of faster mmm on demand webinar https://optimine.com/videos/proving-the-power-of-faster-mmm-on-demand-webinar
- Recent: 2026-02-11 conference or event: Optimine is headed to etail palm springs 2026 https://optimine.com/events/optimine-is-headed-to-etail-palm-springs-2026
- Recent: 2026-02-04 blog: Optimine recognized by gartner and forrester for mmm excellence https://optimine.com/blog/optimine-recognized-by-gartner-and-forrester-for-mmm-excellence
- Recent: 2026-01-15 blog: Marketing mix modeling 1 https://optimine.com/marketing-mix-modeling-1
- Recent: 2026-01-14 blog: Why monthly model refresh cadence matters for mmm https://optimine.com/blog/why-monthly-model-refresh-cadence-matters-for-mmm

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.