# Nielsen: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 1 judge label across 1 category by 1 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/nielsen

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Data management platforms](https://www.gane.ai/index/gtm/gtm-data/data-management-platforms/index.md) | 0% | 132 | 0% | 1 |

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 1 | 0 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |

## Sources returned with these answers

The sites and pages cited by the answers that named Nielsen, from 4 of the 5 answers that named it (only the models that return a source list).

### Domains cited

- aidigital.com: 2
- g2.com: 2
- actian.com: 1
- adnuntius.com: 1
- bannerflow.com: 1
- businessinsider.com: 1
- codamail.com: 1
- coffee.ai: 1
- contify.com: 1
- coolnerdsmarketing.com: 1

### Pages cited

- https://actian.com/blog/data-platform/buyers-guide-for-data-platforms-2024: 1
- https://adnuntius.com/retail-media: 1
- https://aidigital.com/blog/best-marketing-intelligence-software: 1
- https://aidigital.com/blog/retail-media-networks: 1
- https://bannerflow.com/blog/what-is-retail-media-an-introduction: 1
- https://businessinsider.com/advertisers-are-struggling-with-the-explosion-of-retail-media-networks-2021-11: 1
- https://businessinsider.com/how-much-amazon-walmart-kroger-instacart-ads-cost-2023-5: 1
- https://codamail.com/articles/data-broker-directory/adtech-marketing.html: 1

## The company

Nielsen Company; http://www.nielsen.com/; Hamburg, Germany; founded 1946; public, NLSN on New York Stock Exchange. From Wikidata, fetched 2026-09-14.

## In its own words

What Nielsen's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: A global leader in media measurement, analytics and insights; Nielsen shapes the future of media with accurate measurement of what people listen to and watch worldwide. (https://nielsen.com/)
- For: businesses (https://nielsen.com/)
- Price stated: Scarborough Industry Report $395.00; Diverse Audience Reports $499.00 (https://www.nielsen.com/marketplace)
- Starting price: 395.00 (https://www.nielsen.com/marketplace)
- Certifications: EU-US DPF, NIST CSF

## What it publishes

Every page nielsen.com exposes, read 2026-09-29: 5402 addresses. By kind, pages and the last 90 days:

- blog: 2849 pages, 15 in the last 90 days, latest 2026-09-24
- case study: 63 pages, 1 in the last 90 days, latest 2026-08-05
- webinar or virtual event: 63 pages, 0 in the last 90 days, latest 2024-03-20
- conference or event: 35 pages, 0 in the last 90 days, latest 2024-12-11
- report or ebook: 44 pages, 0 in the last 90 days, latest 2026-03-31
- comparison: 8 pages, 0 in the last 90 days, latest 2014-04-28
- template or tool: 1 pages, 0 in the last 90 days, latest 2018-08-14
- glossary or explainer: 8 pages, 0 in the last 90 days, latest 2025-03-18
- podcast or video: 60 pages, 1 in the last 90 days, latest 2026-07-15
- news or press: 2069 pages, 5 in the last 90 days, latest 2026-09-23
- Recent: 2026-09-24 blog: American horror story most watched installments https://www.nielsen.com/insights/2026/american-horror-story-most-watched-installments
- Recent: 2026-09-24 blog: Article https://www.nielsen.com/insights/type/article
- Recent: 2026-09-23 news or press: News Center Archive https://www.nielsen.com/news-center
- Recent: 2026-09-23 news or press: Mcdonalds takes top spot as new zealands fast food tastes evolve according to nielsen https://www.nielsen.com/news-center/2026/mcdonalds-takes-top-spot-as-new-zealands-fast-food-tastes-evolve-according-to-nielsen
- Recent: 2026-09-23 news or press: Press release https://www.nielsen.com/news-center/type/press-release
- Recent: 2026-09-17 blog: Digital audio ctv a winning combination for issue advertising https://www.nielsen.com/insights/2026/digital-audio-ctv-a-winning-combination-for-issue-advertising

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.