# MoEngage: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 40 judge labels across 8 categories by 12 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/moengage

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Mobile apps](https://www.gane.ai/index/gtm/marketing/mobile-apps/index.md) | 4% | 8 | 12% | 16 |
| [Mobile marketing and push](https://www.gane.ai/index/gtm/marketing/mobile-marketing-and-push/index.md) | 0% | 18 | 0% | 12 |
| [In-app messaging and customer communications](https://www.gane.ai/index/gtm/customer/in-app-messaging-and-customer-communications/index.md) | 0% | 33 | 0% | 4 |
| [SMS and WhatsApp marketing platforms](https://www.gane.ai/index/gtm/marketing/sms-and-whatsapp-marketing/index.md) | 0% | 45 | 0% | 3 |
| [Audience and consumer insights platforms](https://www.gane.ai/index/gtm/marketing/audience-and-consumer-insights/index.md) | 0% | 103 | 0% | 2 |
| [Conversational marketing platforms](https://www.gane.ai/index/gtm/marketing/conversational-marketing/index.md) | 0% | 72 | 0% | 1 |
| [Customer intelligence and data science](https://www.gane.ai/index/gtm/gtm-data/customer-intelligence-and-data-science/index.md) | 0% | 78 | 0% | 1 |
| [Ecommerce marketing](https://www.gane.ai/index/gtm/marketing/ecommerce-marketing/index.md) | 0% | 115 | 100% | 1 |

## What the models said for it

- "Leading platforms like Braze, OneSignal, and MoEngage offer both capabilities" (MiniMax M2.5, Mobile & push)
- "CleverTap / MoEngage / WebEngage for mobile-first mid-market pricing" (Muse Glimmer 30B, Mobile apps)
- "Braze or MoEngage are top choices." (Mistral Small, Mobile apps)
- "Strong AI-driven personalization, competitive pricing versus Braze; less enterprise penetration in North America" (DeepSeek V4 Flash, In-app messaging)

## And against it

- "These are overkill and overpriced for most mid-sized B2B companies." (Kimi K2, Mobile apps)
- "Strong but consumer/mobile-first orientation" (DeepSeek V4 Flash, Mobile apps)
- "Higher cost, more complex" (DeepSeek V4 Flash, Ecommerce marketing)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 2 | 0 | 0 | 2 |
| Gemini 3.5 Flash | 0 | 1 | 1 | 0 | 2 |
| Perplexity Sonar | 0 | 2 | 0 | 0 | 2 |
| Grok 4.20 | 0 | 3 | 2 | 0 | 5 |
| Mistral Small | 1 | 1 | 2 | 0 | 4 |
| DeepSeek V4 Flash | 0 | 4 | 0 | 2 | 6 |
| Llama 4 Maverick | 0 | 1 | 2 | 0 | 3 |
| Qwen 3.7 Flash | 0 | 1 | 1 | 0 | 2 |
| Kimi K2 | 0 | 0 | 2 | 1 | 3 |
| GLM 4.7 FlashX | 0 | 0 | 1 | 0 | 1 |
| MiniMax M2.5 | 1 | 1 | 0 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 1 | 1 | 6 | 0 | 8 |

## Sources returned with these answers

The sites and pages cited by the answers that named MoEngage, from 103 of the 119 answers that named it (only the models that return a source list).

### Domains cited

- g2.com: 58
- braze.com: 40
- onesignal.com: 32
- guideflow.com: 27
- gane.ai/index: 26
- moengage.com: 22 (its own site)
- sequenzy.com: 22
- suprsend.com: 22
- pushwoosh.com: 19
- insiderone.com: 18

### Pages cited

- https://braze.com/resources/articles/best-sms-marketing-platforms: 26
- https://g2.com/software/sms-marketing: 18
- https://onesignal.com/blog/7-best-push-notification-platforms-in-2026-compared: 16
- https://vibes.com/blog/best-sms-marketing-platforms: 14
- https://braze.com/resources/articles/iterable-alternatives: 12
- https://g2.com/categories/mobile-marketing/enterprise: 11
- https://mobileappdaily.com/products/best-mobile-marketing-software: 11
- https://suprsend.com/post/best-mobile-push-notification-services: 11

## The company

MoEngage; https://www.moengage.com/; founded 2014. From Wikidata, fetched 2026-09-14.

## In its own words

What MoEngage's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: Agentic Customer Engagement Platform (https://moengage.com/)
- For: marketing & product teams (https://moengage.com/)
- Integrations claimed: 300 (https://moengage.com/)
- Certifications: EU-US Privacy Shield, GDPR
- Hosting: EU, North America, India, 6 data centres
- Customers named: Swiggy, The Indian Express, Tanishq, Airtel, Tata Capital, Jsw One, IndusInd Bank, Coca Cola

## What it publishes

Every page moengage.com exposes, read 2026-09-29: 3023 addresses. By kind, pages and the last 90 days:

- blog: 977 pages, 9 in the last 90 days, latest 2026-09-28
- case study: 80 pages, 0 in the last 90 days, latest 2026-06-09
- webinar or virtual event: 22 pages, 0 in the last 90 days, latest 2026-02-06
- conference or event: 26 pages, 0 in the last 90 days, latest 2025-10-30
- report or ebook: 95 pages, 2 in the last 90 days, latest 2026-08-19
- comparison: 35 pages, 3 in the last 90 days, latest 2026-09-28
- template or tool: 3 pages, 0 in the last 90 days, latest 2024-01-23
- glossary or explainer: 105 pages, 1 in the last 90 days, latest 2026-09-01
- podcast or video: 71 pages, 2 in the last 90 days, latest 2026-09-22
- news or press: 1 pages, 0 in the last 90 days, latest undated
- Recent: 2026-09-28 blog: MoEngage for Shopify: The Only Unified & Agentic CRM for Shopify https://www.moengage.com/moengage-for-shopify-customer-engagement-platform
- Recent: 2026-09-28 comparison: Braze vs salesforce marketing cloud comparison https://www.moengage.com/blog/braze-vs-salesforce-marketing-cloud-comparison/
- Recent: 2026-09-25 blog: Rcs and whatsapp pricing changes 2026 https://www.moengage.com/blog/rcs-and-whatsapp-pricing-changes-2026
- Recent: 2026-09-25 blog: The marketing ai index by moengage https://www.moengage.com/blog/the-marketing-ai-index-by-moengage
- Recent: 2026-09-24 blog: Agentic marketing tour san francisco https://www.moengage.com/blog/agentic-marketing-tour-san-francisco
- Recent: 2026-09-22 podcast or video: The data infrastructure behind 11 agentic marketing https://www.moengage.com/podcast/the-data-infrastructure-behind-11-agentic-marketing

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.