# Meltwater: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 117 judge labels across 9 categories by 14 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/meltwater

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [PR and media monitoring](https://www.gane.ai/index/gtm/marketing/pr-and-media-monitoring/index.md) | 10% | 4 | 38% | 72 |
| [Audience and consumer insights platforms](https://www.gane.ai/index/gtm/marketing/audience-and-consumer-insights/index.md) | 0% | 22 | 14% | 21 |
| [Market intelligence platforms](https://www.gane.ai/index/gtm/gtm-data/market-intelligence/index.md) | 0% | 78 | 29% | 7 |
| [Competitive intelligence tools](https://www.gane.ai/index/gtm/marketing/competitive-intelligence/index.md) | 0% | 35 | 20% | 5 |
| [Influencer platforms](https://www.gane.ai/index/gtm/marketing/influencer-platforms/index.md) | 0% | 27 | 0% | 5 |
| [AI visibility and answer engine tracking tools](https://www.gane.ai/index/gtm/marketing/ai-visibility-tracking/index.md) | 0% | 125 | 100% | 2 |
| [Review and reputation management](https://www.gane.ai/index/gtm/marketing/review-and-reputation-management/index.md) | 0% | 121 | 100% | 2 |
| [Social media management](https://www.gane.ai/index/gtm/marketing/social-media-management/index.md) | 0% | 30 | 0% | 2 |
| [Customer intelligence and data science](https://www.gane.ai/index/gtm/gtm-data/customer-intelligence-and-data-science/index.md) | 0% | 159 | 100% | 1 |

## What the models said for it

- "Meltwater is the current consensus leader... Meltwater is currently rated #1 on G2 and the top first-choice in enterprise AI buyer tests." (Muse Glimmer 30B, PR)
- "For the broadest general media coverage: Choose Meltwater, which is widely positioned as a global enterprise platform" (Perplexity Sonar, PR)
- "Choose Cision or Meltwater if you operate globally and need a comprehensive "news in a box" solution." (Qwen 3.7 Flash, PR)
- "For comprehensive PR (monitoring + relations): Start with Cision or Meltwater." (Grok 4.20, PR)

## And against it

- "As a product/platform, Meltwater was an overpriced, worse alternative to Google alerts and provided no semblance of quality monitoring results" (Muse Glimmer 30B, PR)
- "Frequently criticized as overpriced relative to value... Risk score noted as "caution" in some analyses due to commercial practices." (Grok 4.20, PR)
- "What to Avoid on a Limited Budget Enterprise platforms like Meltwater, Cision, or Brandwatch ... overkill and expensive" (Grok 4.20, PR)
- "Received a 71% negative rate and is also considered more suitable for large enterprises rather than small businesses." (Mistral Small, Audience insights)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 5 | 1 | 7 |
| GPT-5.4 mini | 0 | 4 | 2 | 2 | 8 |
| Gemini 3.5 Flash | 0 | 4 | 3 | 8 | 15 |
| Perplexity Sonar | 2 | 5 | 0 | 3 | 10 |
| Grok 4.20 | 1 | 2 | 1 | 6 | 10 |
| Mistral Small | 1 | 2 | 3 | 2 | 8 |
| DeepSeek V4 Flash | 2 | 1 | 3 | 3 | 9 |
| Llama 4 Maverick | 0 | 3 | 6 | 0 | 9 |
| Qwen 3.7 Flash | 2 | 1 | 1 | 3 | 7 |
| Kimi K2 | 1 | 2 | 2 | 3 | 8 |
| GLM 4.7 FlashX | 2 | 2 | 1 | 1 | 6 |
| MiniMax M2.5 | 1 | 0 | 3 | 1 | 5 |
| GPT-6 Luna | 0 | 3 | 0 | 1 | 4 |
| Muse Glimmer 30B | 2 | 1 | 4 | 4 | 11 |

## Sources returned with these answers

The sites and pages cited by the answers that named Meltwater, from 300 of the 343 answers that named it (only the models that return a source list).

### Domains cited

- g2.com: 136
- brand24.com: 85
- meltwater.com: 78 (its own site)
- learn.g2.com: 70
- linkedin.com: 70
- guideflow.com: 67
- cision.com: 58
- blog.hubspot.com: 55
- gane.ai/index: 55
- pr.co: 52

### Pages cited

- https://brand24.com/blog/best-pr-monitoring-tools: 64
- https://linkedin.com/pulse/media-monitoring-showdown-which-tools-truly-deliver-muhammad-farhan-8gvee: 53
- https://learn.g2.com/best-media-monitoring-software: 49
- https://blog.hubspot.com/agency/tools-for-public-relations: 47
- https://ereleases.com/best-media-monitoring-tools-small-businesses-complete-guide: 42
- https://newsdata.io/blog/media-monitoring-tools: 40
- https://cloro.dev/blog/media-monitoring-tools: 34
- https://onclusive.com/resources/blog/media-monitoring-tools-2026: 34

## The company

Meltwater Group; http://www.meltwater.com/; San Francisco; founded 2001. From Wikidata, fetched 2026-09-14.

## In its own words

What Meltwater's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: Media Intelligence, Social Listening, AI Tracking (https://meltwater.com/)
- For: PR, Communications, and Marketing leaders (https://meltwater.com/)
- Price stated: Meltwater applique une tarification sur mesure, adaptée à la réalité et aux objectifs de chaque organisation. (https://www.meltwater.com/fr/pricing)
- Free plan or trial: Meltwater ne propose pas d’essai gratuit en libre-service. En revanche, vous pouvez bénéficier d’une démonstration personnalisée et gratuite. (https://www.meltwater.com/fr/pricing)
- Customers named: Radisson Hotel Group, NASCAR, Neuro, Haleon, Canon, Proteor

## What it publishes

Every page meltwater.com exposes, read 2026-09-29: 6125 addresses. By kind, pages and the last 90 days:

- blog: 1669 pages, 12 in the last 90 days, latest 2026-09-25
- case study: 302 pages, 10 in the last 90 days, latest 2026-09-08
- webinar or virtual event: 133 pages, 0 in the last 90 days, latest 2025-05-30
- conference or event: 370 pages, 1 in the last 90 days, latest 2026-09-22
- report or ebook: 92 pages, 0 in the last 90 days, latest undated
- comparison: 41 pages, 6 in the last 90 days, latest 2026-09-28
- template or tool: 17 pages, 0 in the last 90 days, latest 2023-09-19
- glossary or explainer: 329 pages, 1 in the last 90 days, latest 2026-07-09
- podcast or video: 23 pages, 0 in the last 90 days, latest 2025-11-14
- news or press: 172 pages, 8 in the last 90 days, latest 2026-09-24
- Recent: 2026-09-28 comparison: Audio vs video podcasts https://www.meltwater.com/en/blog/audio-vs-video-podcasts
- Recent: 2026-09-25 blog: Linkedin ai visibility questions https://www.meltwater.com/en/blog/linkedin-ai-visibility-questions
- Recent: 2026-09-25 blog: Beyond polarity attitude analysis https://www.meltwater.com/en/blog/beyond-polarity-attitude-analysis
- Recent: 2026-09-24 news or press: Comparably awards https://www.meltwater.com/en/press-releases/comparably-awards
- Recent: 2026-09-24 blog: Best ai search monitoring tools https://www.meltwater.com/en/blog/best-ai-search-monitoring-tools
- Recent: 2026-09-23 blog: Social media crisis response https://www.meltwater.com/en/blog/social-media-crisis-response

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.