# Marketing Evolution: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 3 judge labels across 1 category by 3 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/marketing-evolution

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Attribution and marketing mix modeling](https://www.gane.ai/index/gtm/marketing/attribution-mmm/index.md) | 0% | 125 | 33% | 3 |

## And against it

- "Be cautious with Legacy "Black Box" MMM Consultancies (Nielsen, Analytic Partners, Marketing Evolution)" (DeepSeek V4 Flash, Attribution & MMM)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 1 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |

## Sources returned with these answers

The sites and pages cited by the answers that named Marketing Evolution, from 2 of the 3 answers that named it (only the models that return a source list).

### Domains cited

- admetrics.io: 2
- g2.com: 2
- aboutmartech.com: 1
- adexchanger.com: 1
- airframe.ai: 1
- appsflyer.com: 1
- branch.io: 1
- caci.co.uk: 1
- calibermind.com: 1
- cassandra.app: 1

### Pages cited

- http://cimm-us.org/wp-content/uploads/2012/07/CIMM-4As-Whitepaper_Current-Practices-in-Attribution-and-ROI-Analysis_February-2017.pdf: 1
- https://aboutmartech.com/blog/how-to-choose-attribution-software: 1
- https://adexchanger.com/data-driven-thinking/mmm-is-getting-smarter-it-still-cant-do-the-whole-job-alone: 1
- https://admetrics.io/compare/best-marketing-mix-modeling-tools-software: 1
- https://admetrics.io/compare/triple-whale-vs-northbeam-vs-admetrics: 1
- https://airframe.ai/product/business-adobe-com-products-experience-platform-planning-and-measurement-html/analysis: 1
- https://appsflyer.com/blog: 1
- https://appsflyer.com/blog/measurement-analytics/why-attribution-fails: 1

## In its own words

What Marketing Evolution's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: System of Record for Marketing Performance (https://marketingevolution.com/)
- Integrations claimed: 200 (https://marketingevolution.com/)
- Certifications: ISO 27001, ISO 42001, SOC 2 Type II

## What it publishes

Every page marketingevolution.com exposes, read 2026-09-29: 861 addresses. By kind, pages and the last 90 days:

- blog: 248 pages, 2 in the last 90 days, latest 2026-08-19
- case study: 13 pages, 12 in the last 90 days, latest 2026-09-17
- webinar or virtual event: 21 pages, 0 in the last 90 days, latest 2019-09-10
- conference or event: 2 pages, 0 in the last 90 days, latest undated
- report or ebook: 8 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 18 pages, 0 in the last 90 days, latest 2022-07-20
- podcast or video: 22 pages, 0 in the last 90 days, latest undated
- news or press: 28 pages, 0 in the last 90 days, latest 2014-08-21
- Recent: 2026-09-17 case study: Case study https://marketingevolution.com/case-study
- Recent: 2026-09-17 case study: Telecom provider 81 percent checkouts https://marketingevolution.com/case-study/telecom-provider-81-percent-checkouts
- Recent: 2026-09-17 case study: Credit union 159 percent member growth https://marketingevolution.com/case-study/credit-union-159-percent-member-growth
- Recent: 2026-09-17 case study: National insurer 4x roi measurement platform https://marketingevolution.com/case-study/national-insurer-4x-roi-measurement-platform
- Recent: 2026-09-17 case study: Sporting goods retailer 16x roi radio https://marketingevolution.com/case-study/sporting-goods-retailer-16x-roi-radio
- Recent: 2026-09-17 case study: Healthcare insurer 170 percent efficiency ai scenario planning https://marketingevolution.com/case-study/healthcare-insurer-170-percent-efficiency-ai-scenario-planning

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.