# MailerLite: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 55 judge labels across 7 categories by 13 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/mailerlite

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Email marketing platforms](https://www.gane.ai/index/gtm/marketing/email-marketing/index.md) | 8% | 5 | 10% | 29 |
| [Marketing automation and campaign management](https://www.gane.ai/index/gtm/marketing/marketing-automation/index.md) | 4% | 4 | 0% | 7 |
| [Content marketing platforms](https://www.gane.ai/index/gtm/marketing/content-marketing-platforms/index.md) | 2% | 12 | 0% | 2 |
| [Landing pages and interactive content](https://www.gane.ai/index/gtm/marketing/landing-pages-and-interactive-content/index.md) | 1% | 13 | 0% | 8 |
| [Ecommerce marketing](https://www.gane.ai/index/gtm/marketing/ecommerce-marketing/index.md) | 0% | 16 | 0% | 7 |
| [Affiliate and partner management](https://www.gane.ai/index/gtm/partner/affiliate-and-partner-management/index.md) | 0% | 86 | 100% | 1 |
| [Email deliverability and testing tools](https://www.gane.ai/index/gtm/marketing/email-deliverability-and-testing/index.md) | 0% | 61 | 0% | 1 |

## What the models said for it

- "For true limited budgets, start with MailerLite's free plan—it's the only platform offering real automation workflows at no cost." (Kimi K2, Marketing automation)
- "Safer recommendations: ... consider MailerLite, Brevo, or ActiveCampaign for most users" (Grok 4.20, Email marketing)
- "MailerLite or Zoho Campaigns offer the best balance of features, pricing, and ease of use" (GLM 4.7 FlashX, Email marketing)
- "MailerLite is widely recommended as the best overall choice for budget-conscious businesses." (Claude Haiku 4.5, Email marketing)

## And against it

- "Avoid using Mailchimp, MailerLite, Kit, HubSpot, and Constant Contact" (Claude Haiku 4.5, Affiliate)
- "standard email marketing tools like basic Mailchimp or MailerLite usually aren’t enough" (Gemini 3.5 Flash, Email marketing)
- "MailerLite: Surprisingly decent, until I hit the contact cap." (Muse Glimmer 30B, Email marketing)
- "You've outgrown simple tools like Mailchimp / MailerLite" (Muse Glimmer 30B, Email marketing)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 2 | 1 | 2 | 1 | 6 |
| GPT-5.4 mini | 1 | 1 | 1 | 0 | 3 |
| Gemini 3.5 Flash | 1 | 5 | 0 | 1 | 7 |
| Perplexity Sonar | 0 | 3 | 0 | 0 | 3 |
| Grok 4.20 | 2 | 2 | 1 | 0 | 5 |
| Mistral Small | 0 | 4 | 0 | 0 | 4 |
| DeepSeek V4 Flash | 0 | 6 | 1 | 0 | 7 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 2 | 0 | 0 | 2 |
| Kimi K2 | 1 | 3 | 1 | 0 | 5 |
| GLM 4.7 FlashX | 1 | 0 | 2 | 0 | 3 |
| MiniMax M2.5 | 1 | 0 | 1 | 0 | 2 |
| GPT-6 Luna | 1 | 2 | 0 | 0 | 3 |
| Muse Glimmer 30B | 0 | 3 | 0 | 2 | 5 |

## Sources returned with these answers

The sites and pages cited by the answers that named MailerLite, from 150 of the 169 answers that named it (only the models that return a source list).

### Domains cited

- fitsmallbusiness.com: 67
- capterra.com: 60
- forbes.com: 48
- emailtooltester.com: 35
- hostinger.com: 29
- mailerlite.com: 25 (its own site)
- braze.com: 23
- toolradar.com: 22
- g2.com: 21
- ventureharbour.com: 19

### Pages cited

- https://fitsmallbusiness.com/best-email-marketing-software: 44
- https://capterra.com/resources/best-email-marketing-software-small-business-reviews: 38
- https://forbes.com/advisor/business/software/best-email-marketing-software: 27
- https://hostinger.com/tutorials/best-email-marketing-platforms: 25
- https://braze.com/resources/articles/best-email-marketing-platforms: 23
- https://isitwp.com/best-email-marketing-services-compared: 18
- https://mailerlite.com/pricing: 18
- https://telnyx.com/resources/best-email-marketing-service-providers: 16

## The company

MailerLite; https://www.mailerlite.com/; San Francisco, United States; founded 2010; part of Cyber Folks. From Wikidata, fetched 2026-09-14.

## In its own words

What MailerLite's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: Digital marketing tools to grow your audience faster and drive revenue smarter. (https://mailerlite.com/)
- For: creators and businesses (https://mailerlite.com/)
- Price stated: Get a free 14-day trial of premium features | No credit card required (https://mailerlite.com/)
- Starting price: 0 (https://www.mailerlite.com/pricing)
- Free plan or trial: Sign up free; Get a free 14-day trial of premium features | No credit card required (https://mailerlite.com/)
- Integrations claimed: 100 (https://www.mailerlite.com/pricing)
- Certifications: ISO 27001, GDPR
- Hosting: European Union
- Customers named: Nutt Labs, Notion VIP, Sky Digital Agency, ChoZan, Hidden Holland, Voz Viva, Women Go Tech, Woohoo inc.

## What it publishes

Every page mailerlite.com exposes, read 2026-09-29: 3386 addresses. By kind, pages and the last 90 days:

- blog: 237 pages, 11 in the last 90 days, latest 2026-09-22
- case study: 28 pages, 0 in the last 90 days, latest 2024-05-21
- webinar or virtual event: 5 pages, 0 in the last 90 days, latest 2025-11-14
- conference or event: 3 pages, 0 in the last 90 days, latest undated
- report or ebook: 15 pages, 2 in the last 90 days, latest 2026-09-09
- comparison: 21 pages, 1 in the last 90 days, latest 2026-09-03
- template or tool: 195 pages, 0 in the last 90 days, latest 2024-01-26
- glossary or explainer: 9 pages, 0 in the last 90 days, latest 2026-06-16
- podcast or video: 3 pages, 0 in the last 90 days, latest 2024-09-26
- news or press: 510 pages, 0 in the last 90 days, latest 2026-05-06
- Recent: 2026-09-22 blog: Email protocols https://www.mailerlite.com/blog/email-protocols
- Recent: 2026-09-17 blog: Email marketing mcp https://www.mailerlite.com/blog/email-marketing-mcp
- Recent: 2026-09-09 report or ebook: Ebook marketing https://www.mailerlite.com/blog/ebook-marketing
- Recent: 2026-09-04 blog: October email newsletter ideas https://www.mailerlite.com/blog/october-email-newsletter-ideas
- Recent: 2026-09-03 comparison: Contact forms vs signup forms https://www.mailerlite.com/help/contact-forms-vs-signup-forms
- Recent: 2026-08-25 blog: Should you send ai generated emails https://www.mailerlite.com/blog/should-you-send-ai-generated-emails

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.