# Lusha alternatives: what AI models name instead, November 2026

Gane Index, November 2026 Edition. 347 of the 504 answers in the 2 categories where Lusha holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://www.gane.ai/index/gtm/vendors/lusha/alternatives

## Named instead, most often (every category and segment added)

- Apollo.io: 78
- ZoomInfo SalesOS: 46
- ZoomInfo: 42
- Clay: 19
- Cognism: 16
- FullEnrich: 5

## Sales intelligence and contact data

**Small business**: 33 of 84 answers did not name Lusha (Lusha is #2 of 8 at 4%).

- Apollo.io: first choice in 12 of those 33
- Cognism: first choice in 1 of those 33
- Hunter: first choice in 1 of those 33
- Origami: first choice in 1 of those 33
- ZoomInfo SalesOS: first choice in 1 of those 33

**Mid-market**: 59 of 84 answers did not name Lusha (Lusha is #5 of 13 at 0%).

- Apollo.io: first choice in 24 of those 59
- ZoomInfo SalesOS: first choice in 7 of those 59
- Cognism: first choice in 1 of those 59
- Hunter: first choice in 1 of those 59
- ReachStream: first choice in 1 of those 59

**Enterprise**: 76 of 84 answers did not name Lusha (Lusha is #11 of 12 at 0%).

- ZoomInfo SalesOS: first choice in 38 of those 76
- Cognism: first choice in 5 of those 76
- Apollo.io: first choice in 4 of those 76
- 6sense Sales Intelligence: first choice in 1 of those 76
- Amplemarket: first choice in 1 of those 76
- Demandbase: first choice in 1 of those 76
- Dun & Bradstreet Hoovers: first choice in 1 of those 76
- FullEnrich: first choice in 1 of those 76

## Data enrichment

**Small business**: 37 of 84 answers did not name Lusha (Lusha is #3 of 9 at 4%).

- Apollo.io: first choice in 18 of those 37
- Clay: first choice in 3 of those 37
- HubSpot Breeze Intelligence: first choice in 1 of those 37
- Hunter: first choice in 1 of those 37
- Snov.io: first choice in 1 of those 37
- UpLead: first choice in 1 of those 37

**Mid-market**: 63 of 84 answers did not name Lusha (Lusha is #6 of 9 at 0%).

- Apollo.io: first choice in 20 of those 63
- Clay: first choice in 12 of those 63
- ZoomInfo: first choice in 4 of those 63
- HubSpot Breeze Intelligence: first choice in 3 of those 63
- Cognism: first choice in 2 of those 63
- Cleanlist: first choice in 1 of those 63
- Leadspace: first choice in 1 of those 63
- Reverse Contact: first choice in 1 of those 63

**Enterprise**: 79 of 84 answers did not name Lusha (Lusha is #7 of 10 at 2%).

- ZoomInfo: first choice in 38 of those 79
- Cognism: first choice in 7 of those 79
- Clay: first choice in 4 of those 79
- FullEnrich: first choice in 4 of those 79
- 6sense: first choice in 2 of those 79
- Demandbase: first choice in 2 of those 79
- People Data Labs: first choice in 2 of those 79
- Amplemarket: first choice in 1 of those 79

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.