# Kit: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 26 judge labels across 6 categories by 13 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/kit

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Email marketing platforms](https://www.gane.ai/index/gtm/marketing/email-marketing/index.md) | 0% | 15 | 31% | 13 |
| [Marketing automation and campaign management](https://www.gane.ai/index/gtm/marketing/marketing-automation/index.md) | 0% | 13 | 0% | 5 |
| [Landing pages and interactive content](https://www.gane.ai/index/gtm/marketing/landing-pages-and-interactive-content/index.md) | 0% | 69 | 33% | 3 |
| [Affiliate and partner management](https://www.gane.ai/index/gtm/partner/affiliate-and-partner-management/index.md) | 0% | 68 | 50% | 2 |
| [Content marketing platforms](https://www.gane.ai/index/gtm/marketing/content-marketing-platforms/index.md) | 0% | 52 | 0% | 2 |
| [Email deliverability and testing tools](https://www.gane.ai/index/gtm/marketing/email-deliverability-and-testing/index.md) | 0% | 91 | 0% | 1 |

## What the models said for it

- "Other options include ActiveCampaign, Mailchimp, and Kit (formerly ConvertKit), which offer affordable pricing" (Llama 4 Maverick, Marketing automation)
- "There are cheaper, better alternatives (ActiveCampaign, Brevo, Kit/ConvertKit)" (DeepSeek V4 Flash, Marketing automation)
- "Best for Affiliates/Creative Content: GetResponse, Kit (ConvertKit), Beehiiv." (Qwen 3.7 Flash, Email marketing)
- "If you are a solo content creator or run a newsletter: Go with Kit." (Gemini 3.5 Flash, Email marketing)

## And against it

- "Avoid using Mailchimp, MailerLite, Kit, HubSpot, and Constant Contact" (Claude Haiku 4.5, Affiliate)
- "avoid if data privacy or easy offboarding is a priority" (Grok 4.20, Email marketing)
- "Mailchimp, ConvertKit/Kit, MailerLite, ActiveCampaign *(You will be banned instantly)*" (Gemini 3.5 Flash, Email marketing)
- "ConvertKit: It claims to be 'designed for creators,' yet lacks fundamental features." (Muse Glimmer 30B, Email marketing)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 1 | 2 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 1 | 2 |
| Perplexity Sonar | 0 | 1 | 0 | 0 | 1 |
| Grok 4.20 | 0 | 1 | 1 | 1 | 3 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 2 | 0 | 0 | 2 |
| Llama 4 Maverick | 0 | 1 | 0 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 1 | 1 | 0 | 2 |
| Kimi K2 | 0 | 0 | 4 | 1 | 5 |
| GLM 4.7 FlashX | 0 | 0 | 1 | 1 | 2 |
| MiniMax M2.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 2 | 1 | 3 |

## Sources returned with these answers

The sites and pages cited by the answers that named Kit, from 42 of the 65 answers that named it (only the models that return a source list).

### Domains cited

- fitsmallbusiness.com: 14
- emailtooltester.com: 13
- capterra.com: 12
- reddit.com: 12
- g2.com: 10
- toolradar.com: 9
- trustpilot.com: 9
- forbes.com: 8
- activecampaign.com: 7
- zapier.com: 7

### Pages cited

- https://braze.com/resources/articles/best-email-marketing-platforms: 6
- https://capterra.com/resources/best-email-marketing-software-small-business-reviews: 4
- https://fitsmallbusiness.com/best-email-marketing-software: 4
- https://fitsmallbusiness.com/best-marketing-automation-software: 4
- https://forbes.com/advisor/business/best-email-marketing-software: 4
- https://help.brevo.com/hc/en-us/articles/208589409-About-Brevo-s-pricing-plans: 4
- https://brevo.com/blog/best-email-marketing-services: 3
- https://emailtooltester.com/en/email-deliverability-test: 3

## In its own words

What Kit's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: the creator-first email marketing and newsletter platform (https://kit.com/)
- For: creators (https://kit.com/)
- Price stated: 14-day free trial. No credit card required. Free migrations. (https://kit.com/)
- Starting price: 0 (https://kit.com/pricing)
- Free plan or trial: 14-day free trial. No credit card required. (https://kit.com/)
- Integrations claimed: 100 (https://kit.com/pricing)
- Certifications: GDPR

## What it publishes

Every page kit.com exposes, read 2026-09-29: 671 addresses. By kind, pages and the last 90 days:

- blog: 262 pages, 0 in the last 90 days, latest undated
- case study: 54 pages, 0 in the last 90 days, latest undated
- webinar or virtual event: 5 pages, 0 in the last 90 days, latest undated
- conference or event: 4 pages, 0 in the last 90 days, latest 2026-06-10
- report or ebook: 9 pages, 0 in the last 90 days, latest undated
- comparison: 14 pages, 0 in the last 90 days, latest undated
- template or tool: 1 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 1 pages, 0 in the last 90 days, latest undated
- podcast or video: 7 pages, 0 in the last 90 days, latest undated
- news or press: 19 pages, 0 in the last 90 days, latest undated
- Recent: 2026-06-10 conference or event: Conference https://kit.com/conference
- Recent: 2026-06-10 conference or event: Location https://kit.com/conference/location
- Recent: 2026-06-10 conference or event: Agenda https://kit.com/conference/agenda

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.