# Keen Decision Systems: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 7 judge labels across 1 category by 6 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/keen-decision-systems

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Attribution and marketing mix modeling](https://www.gane.ai/index/gtm/marketing/attribution-mmm/index.md) | 2% | 16 | 0% | 7 |

## What the models said for it

- "Best MMM platform: Keen Decision Systems" (GPT-5.4 mini, Attribution & MMM)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 1 | 0 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 1 | 0 | 1 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 2 | 0 | 2 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 1 | 0 | 1 |

## Sources returned with these answers

The sites and pages cited by the answers that named Keen Decision Systems, from 17 of the 17 answers that named it (only the models that return a source list).

### Domains cited

- sellforte.com: 9
- usermaven.com: 9
- admetrics.io: 8
- improvado.io: 7
- vexpower.com: 7
- cometly.com: 6
- mammoth.io: 6
- ruleranalytics.com: 6
- aidigital.com: 5
- factors.ai: 5

### Pages cited

- https://admetrics.io/compare/best-marketing-mix-modeling-tools-software: 8
- https://vexpower.com/mmm/marketing-mix-modeling-software: 7
- https://mammoth.io/blog/marketing-attribution-software: 6
- https://vezadigital.com/post/marketing-attribution-tools: 5
- https://factors.ai/blog/top-marketing-attribution-tools: 4
- https://improvado.io/blog/analytic-partners-competitors: 4
- https://quantummetric.com/blog/attribution-models-explained: 4
- https://research.oz.spotlightar.com/reports/magic-quadrant-marketing-mix-modeling-solutions-2024/leaders: 4

## In its own words

What Keen Decision Systems's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: Marketing investment decision engine (https://keends.com/)
- For: For teams who want to run it themselves with the full UI (https://keends.com/platform)
- Free plan or trial: Start a free trial (https://keends.com/)
- Customers named: Dramamine, Perfect Snacks, Twinings, J.M. Smucker’s, Perfetti Van Melle, Bob’s Discount Furniture

## What it publishes

Every page keends.com exposes, read 2026-09-29: 1120 addresses. By kind, pages and the last 90 days:

- blog: 246 pages, 4 in the last 90 days, latest 2026-09-23
- case study: 28 pages, 0 in the last 90 days, latest 2025-12-10
- conference or event: 4 pages, 2 in the last 90 days, latest 2026-07-20
- report or ebook: 2 pages, 0 in the last 90 days, latest undated
- comparison: 9 pages, 1 in the last 90 days, latest 2026-09-02
- glossary or explainer: 7 pages, 0 in the last 90 days, latest 2025-12-12
- podcast or video: 51 pages, 4 in the last 90 days, latest 2026-09-28
- news or press: 59 pages, 0 in the last 90 days, latest 2026-05-28
- Recent: 2026-09-28 podcast or video: Retail media roi upper funnel https://keends.com/videos/retail-media-roi-upper-funnel/
- Recent: 2026-09-23 blog: Industry investment guide 2027 https://keends.com/resources/industry-investment-guide-2027
- Recent: 2026-09-21 blog: Food and bev investment guide https://keends.com/resources/food-and-bev-investment-guide
- Recent: 2026-09-15 blog: Marketing budget software https://keends.com/blog/marketing-budget-software
- Recent: 2026-09-08 podcast or video: Dtc ads drive retail sales once upon a farm https://keends.com/videos/dtc-ads-drive-retail-sales-once-upon-a-farm
- Recent: 2026-09-02 comparison: Mmm vs planning tools https://keends.com/blog/mmm-vs-planning-tools

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.
