# Jasper alternatives: what AI models name instead, November 2026

Gane Index, November 2026 Edition. 388 of the 490 answers in the 2 categories where Jasper holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://www.gane.ai/index/gtm/vendors/jasper/alternatives

## Named instead, most often (every category and segment added)

- HubSpot Content Hub: 62
- HubSpot Marketing Hub: 25
- Salesforce Agentforce Marketing: 17
- Kite: 12
- Optimizely CMP: 10
- Simplified's Marketing Agent, Riley: 10

## AI marketing agents

**Small business**: 56 of 84 answers did not name Jasper (Jasper is #5 of 8 at 6%).

- Kite: first choice in 9 of those 56
- Simplified's Marketing Agent, Riley: first choice in 6 of those 56
- HubSpot Breeze: first choice in 5 of those 56
- ActiveCampaign: first choice in 1 of those 56
- Brevo: first choice in 1 of those 56
- ChatGPT: first choice in 1 of those 56
- Claude: first choice in 1 of those 56
- Emma: first choice in 1 of those 56

**Mid-market**: 55 of 84 answers did not name Jasper (Jasper is #2 of 5 at 6%).

- ChatGPT: first choice in 4 of those 55
- HubSpot Breeze: first choice in 4 of those 55
- HubSpot Marketing Hub: first choice in 4 of those 55
- Simplified's Marketing Agent, Riley: first choice in 4 of those 55
- Kite: first choice in 3 of those 55
- Brevo: first choice in 1 of those 55
- Buffer: first choice in 1 of those 55
- Claude Projects: first choice in 1 of those 55

**Enterprise**: 45 of 70 answers did not name Jasper (Jasper is #2 of 7 at 19%).

- Salesforce Agentforce Marketing: first choice in 17 of those 45
- Salesforce Marketing Cloud: first choice in 2 of those 45
- Adobe: first choice in 1 of those 45
- Adobe CX Enterprise / Adobe GenStudio: first choice in 1 of those 45
- Adobe CX Enterprise Coworker / Agent Orchestrator: first choice in 1 of those 45
- Adobe Experience Cloud: first choice in 1 of those 45
- Adobe Journey Optimizer B2B Edition: first choice in 1 of those 45
- Adobe Marketo Engage: first choice in 1 of those 45

## Content marketing platforms

**Small business**: 71 of 84 answers did not name Jasper (Jasper is #10 of 16 at 0%).

- HubSpot Content Hub: first choice in 21 of those 71
- Buffer: first choice in 5 of those 71
- HubSpot Marketing Hub: first choice in 5 of those 71
- StoryChief: first choice in 4 of those 71
- WordPress: first choice in 4 of those 71
- CoSchedule Marketing Suite: first choice in 3 of those 71
- Notion: first choice in 3 of those 71
- ActiveCampaign: first choice in 2 of those 71

**Mid-market**: 77 of 84 answers did not name Jasper (Jasper is #12 of 16 at 0%).

- HubSpot Content Hub: first choice in 31 of those 77
- HubSpot Marketing Hub: first choice in 10 of those 77
- Semrush Content Marketing Platform: first choice in 2 of those 77
- StoryChief: first choice in 2 of those 77
- Canva: first choice in 1 of those 77
- CoSchedule Marketing Suite: first choice in 1 of those 77
- HubSpot for Marketers: first choice in 1 of those 77
- Optimizely CMP: first choice in 1 of those 77

**Enterprise**: 84 of 84 answers did not name Jasper.

- HubSpot Content Hub: first choice in 10 of those 84
- Optimizely CMP: first choice in 9 of those 84
- Contently: first choice in 7 of those 84
- Adobe Experience Manager: first choice in 6 of those 84
- Aprimo: first choice in 6 of those 84
- HubSpot Marketing Hub: first choice in 6 of those 84
- Optimizely CMS: first choice in 4 of those 84
- dotCMS: first choice in 4 of those 84

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.