# HubSpot Service Hub alternatives: what AI models name instead, November 2026

Gane Index, November 2026 Edition. 579 of the 756 answers in the 3 categories where HubSpot Service Hub holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://www.gane.ai/index/gtm/vendors/hubspot-service-hub/alternatives

## Named instead, most often (every category and segment added)

- Gainsight Customer Success: 52
- Zendesk Support Suite: 52
- Intercom Fin AI Agent: 49
- Freshdesk: 32
- Tidio: 28
- ChurnZero: 22

## Customer success platforms

**Small business**: 41 of 84 answers did not name HubSpot Service Hub (HubSpot Service Hub is #3 of 10 at 15%).

- Custify: first choice in 11 of those 41
- Vitally: first choice in 10 of those 41
- Akita: first choice in 3 of those 41
- ClientSuccess: first choice in 2 of those 41
- HubSpot Customer Success Workspace: first choice in 2 of those 41
- ChurnZero: first choice in 1 of those 41
- HubSpot CRM: first choice in 1 of those 41
- Planhat: first choice in 1 of those 41

**Mid-market**: 60 of 84 answers did not name HubSpot Service Hub (HubSpot Service Hub is #3 of 9 at 11%).

- ChurnZero: first choice in 18 of those 60
- Gainsight Customer Success: first choice in 9 of those 60
- Vitally: first choice in 5 of those 60
- GainTrace: first choice in 2 of those 60
- Akita: first choice in 1 of those 60
- ClientSuccess: first choice in 1 of those 60
- Custify: first choice in 1 of those 60
- Frame AI: first choice in 1 of those 60

**Enterprise**: 78 of 84 answers did not name HubSpot Service Hub (HubSpot Service Hub is #6 of 9 at 2%).

- Gainsight Customer Success: first choice in 43 of those 78
- Planhat: first choice in 6 of those 78
- Totango: first choice in 5 of those 78
- ChurnZero: first choice in 3 of those 78
- Gainsight CS: first choice in 3 of those 78
- Catalyst: first choice in 1 of those 78
- ClientSuccess: first choice in 1 of those 78
- Salesforce Service Cloud: first choice in 1 of those 78

## Customer support and helpdesk

**Small business**: 51 of 84 answers did not name HubSpot Service Hub (HubSpot Service Hub is #5 of 12 at 7%).

- Help Scout: first choice in 13 of those 51
- Freshdesk: first choice in 12 of those 51
- Zoho Desk: first choice in 10 of those 51
- Supportbench: first choice in 6 of those 51
- TeamSupport: first choice in 2 of those 51
- HelpDesk by LiveChat: first choice in 1 of those 51
- Intercom: first choice in 1 of those 51
- Plain: first choice in 1 of those 51

**Mid-market**: 50 of 84 answers did not name HubSpot Service Hub (HubSpot Service Hub is #5 of 12 at 2%).

- Zendesk Support Suite: first choice in 11 of those 50
- Freshdesk: first choice in 9 of those 50
- Zoho Desk: first choice in 6 of those 50
- HelpDesk by LiveChat: first choice in 2 of those 50
- TeamSupport: first choice in 2 of those 50
- Help Scout: first choice in 1 of those 50
- Supportbench: first choice in 1 of those 50

**Enterprise**: 77 of 84 answers did not name HubSpot Service Hub (HubSpot Service Hub is #11 of 12 at 0%).

- Zendesk Support Suite: first choice in 41 of those 77
- Salesforce Service Cloud: first choice in 11 of those 77
- Freshdesk: first choice in 6 of those 77
- Freshservice: first choice in 4 of those 77
- Jira Service Management: first choice in 4 of those 77
- ServiceNow Customer Service Management: first choice in 2 of those 77
- Agentforce Service, formerly Salesforce Service Cloud: first choice in 1 of those 77
- BoldDesk: first choice in 1 of those 77

## Chatbots and conversational AI for support

**Small business**: 67 of 84 answers did not name HubSpot Service Hub (HubSpot Service Hub is #11 of 11 at 0%).

- Tidio: first choice in 21 of those 67
- Intercom Fin AI Agent: first choice in 6 of those 67
- Boei: first choice in 4 of those 67
- UChat: first choice in 4 of those 67
- Chatbase: first choice in 2 of those 67
- Freshdesk: first choice in 2 of those 67
- Tidio with its Lyro AI agent: first choice in 2 of those 67
- Chatsy: first choice in 1 of those 67

**Mid-market**: 72 of 84 answers did not name HubSpot Service Hub (HubSpot Service Hub is #7 of 10 at 0%).

- Intercom Fin AI Agent: first choice in 26 of those 72
- Tidio: first choice in 7 of those 72
- Zendesk AI: first choice in 4 of those 72
- Freshdesk: first choice in 3 of those 72
- tawk.to: first choice in 3 of those 72
- Sobot AI Agents: first choice in 2 of those 72
- Fin AI Agent: first choice in 1 of those 72
- Freshchat: first choice in 1 of those 72

**Enterprise**: 83 of 84 answers did not name HubSpot Service Hub.

- Intercom Fin AI Agent: first choice in 17 of those 83
- Zendesk AI: first choice in 12 of those 83
- Cognigy: first choice in 4 of those 83
- Kore.ai: first choice in 3 of those 83
- Salesforce Agentforce for Service: first choice in 3 of those 83
- Zendesk AI Agents: first choice in 3 of those 83
- Ada: first choice in 2 of those 83
- ChatBot.com: first choice in 2 of those 83

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.