# HubSpot Breeze: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 44 judge labels across 2 categories by 14 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/hubspot-breeze

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [AI marketing agents](https://www.gane.ai/index/gtm/marketing/ai-marketing-agents/index.md) | 35% | 1 | 2% | 43 |
| [Experimentation and personalization](https://www.gane.ai/index/gtm/marketing/experimentation-and-personalization/index.md) | 0% | 67 | 0% | 1 |

## What the models said for it

- "HubSpot Breeze is recommended for mid-market B2B teams (25-200 employees) already on HubSpot who want agent capabilities without adding new vendors" (Claude Haiku 4.5, AI marketing agents)
- "Choose HubSpot Breeze if the business already uses HubSpot and wants CRM-connected inbound, content, prospecting, and support automation." (Perplexity Sonar, AI marketing agents)
- "My default pick: HubSpot Breeze—specifically its campaign agent in Marketing Studio—if your company already uses HubSpot." (GPT-6 Luna, AI marketing agents)
- "HubSpot Breeze is widely considered the best overall AI marketing agent for a mid-market B2B company." (Qwen 3.7 Flash, AI marketing agents)

## And against it

- "This is one of the most frequently criticized AI marketing agents right now... Verdict: Use with extreme caution" (DeepSeek V4 Flash, AI marketing agents)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 2 | 2 | 1 | 0 | 5 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 1 | 2 | 0 | 0 | 3 |
| Perplexity Sonar | 3 | 1 | 0 | 0 | 4 |
| Grok 4.20 | 2 | 1 | 2 | 0 | 5 |
| Mistral Small | 1 | 2 | 1 | 0 | 4 |
| DeepSeek V4 Flash | 2 | 1 | 0 | 1 | 4 |
| Llama 4 Maverick | 1 | 1 | 1 | 0 | 3 |
| Qwen 3.7 Flash | 2 | 2 | 0 | 0 | 4 |
| Kimi K2 | 2 | 1 | 0 | 0 | 3 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 0 | 1 |
| MiniMax M2.5 | 1 | 1 | 1 | 0 | 3 |
| GPT-6 Luna | 1 | 1 | 0 | 0 | 2 |
| Muse Glimmer 30B | 1 | 1 | 0 | 0 | 2 |

## Sources returned with these answers

The sites and pages cited by the answers that named HubSpot Breeze, from 104 of the 105 answers that named it (only the models that return a source list).

### Domains cited

- gane.ai/index: 33
- kite.ai: 29
- g2.com: 21
- folk.app: 19
- supermetrics.com: 19
- simplified.com: 18
- growthmethod.com: 17
- superscale.ai: 17
- hubspot.com: 16 (its own site)
- jasper.ai: 16

### Pages cited

- https://folk.app/articles/best-marketing-ai-agents: 19
- https://kite.ai/blog/best-ai-marketing-agents: 19
- https://supermetrics.com/blog/ai-agents-for-marketing: 19
- https://superscale.ai/compare/the-best-ai-marketing-agents: 16
- https://growthmethod.com/best-marketing-ai-agent-builders: 15
- https://www.gane.ai/index/gtm/marketing/ai-marketing-agents: 13
- https://wix.com/blog/best-ai-agents-for-marketing: 13
- https://startupstash.com/top-ai-marketing-agents: 12

## The company

HubSpot; http://www.hubspot.com; Cambridge, United States; founded 2006; about 8,246 employees (2024); public, HUBS on New York Stock Exchange. From Wikidata, fetched 2026-09-14.

## In its own words

What HubSpot Breeze's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: Discover how to use Breeze to tailor websites, create landing pages, and optimize blogs for SEO value. (https://academy.hubspot.com/content-creation-with-breeze)
- For: Students (https://academy.hubspot.com/content-creation-with-breeze)
- Price stated: Agent Hub is included in all Starter, Professional, and Enterprise editions. Many AI features and agents run on HubSpot Credits. Credits give you the flexibility to pay for what you use. (https://blog.hubspot.com/marketing/breeze-future-of-gtm)
- Free plan or trial: Create free account (https://academy.hubspot.com/content-creation-with-breeze)
- Certifications: SOC 2 Type II
- Customers named: Ignite Reading, Concierge Wealth Management, New Breed

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.