# Hey Sid: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 7 judge labels across 3 categories by 5 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/hey-sid

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Programmatic and display advertising](https://www.gane.ai/index/gtm/marketing/programmatic-and-display-advertising/index.md) | 0% | 26 | 0% | 3 |
| [Audio and podcast advertising](https://www.gane.ai/index/gtm/marketing/audio-and-podcast-advertising/index.md) | 0% | 36 | 0% | 2 |
| [Channel partner and local marketing](https://www.gane.ai/index/gtm/partner/channel-partner-and-local-marketing/index.md) | 0% | 37 | 0% | 2 |

## What the models said for it

- "Named-account ABM program | Hey Sid | Better suited when audio must be coordinated with a broader account-based marketing campaign" (Perplexity Sonar, Audio advertising)
- "If you want "done-for-you" programmatic without managing a DSP, this is highlighted for lean mid-market B2B teams." (Grok 4.20, Programmatic)
- "Hey Sid (for lean, sales-led mid-market B2B teams seeking managed person-level multi-channel campaigns)" (Mistral Small, Channel marketing)
- "Lean team seeking a managed combination of advertising, outreach, and content | Hey Sid" (Perplexity Sonar, Channel marketing)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 2 | 0 | 0 | 2 |
| Grok 4.20 | 0 | 1 | 1 | 0 | 2 |
| Mistral Small | 0 | 1 | 0 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 1 | 0 | 0 | 1 |

## Sources returned with these answers

The sites and pages cited by the answers that named Hey Sid, from 15 of the 15 answers that named it (only the models that return a source list).

### Domains cited

- heysid.com: 15 (its own site)
- 6sense.com: 8
- demandbase.com: 6
- gane.ai/index: 6
- demandscience.com: 5
- improvado.io: 5
- smartyads.com: 5
- stackadapt.com: 5
- g2.com: 4
- fame.so: 3

### Pages cited

- https://6sense.com/blog/best-b2b-programmatic-advertising-platforms: 8
- https://heysid.com/resources/best-programmatic-advertising-platforms-for-b2b: 7
- https://smartyads.com/blog/programmatic-advertising-platforms: 5
- https://heysid.com/resources/best-audio-advertising-platforms-for-b2b: 4
- https://demandbase.com/blog/6-b2b-advertising-platforms-worth-considering-for-2026: 3
- https://demandscience.com/resources/blog/b2b-advertising-platforms-programmatic: 3
- https://fame.so/post/podcast-advertising-companies: 3
- https://www.gane.ai/index/gtm/marketing/audio-and-podcast-advertising/2026-09: 3

## In its own words

What Hey Sid's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: A full-service account-based marketing (ABM) platform for mid-sized B2B companies. (https://heysid.com/)
- For: mid-sized B2B companies (https://heysid.com/)
- Customers named: Visiba, Petestep, REAC, Jobbatical, Risk Ident, Mercuri International, Mynt, Snigel

## What it publishes

Every page heysid.com exposes, read 2026-09-29: 353 addresses. By kind, pages and the last 90 days:

- blog: 224 pages, 81 in the last 90 days, latest 2026-09-25
- conference or event: 3 pages, 1 in the last 90 days, latest 2026-09-17
- report or ebook: 1 pages, 0 in the last 90 days, latest 2025-11-27
- comparison: 89 pages, 39 in the last 90 days, latest 2026-09-22
- glossary or explainer: 3 pages, 0 in the last 90 days, latest 2026-05-12
- podcast or video: 1 pages, 0 in the last 90 days, latest 2026-06-24
- Recent: 2026-09-25 blog: Linkedin marketing services what done for you covers https://www.heysid.com/resources/linkedin-marketing-services-what-done-for-you-covers
- Recent: 2026-09-25 blog: Programmatic advertising for b2b beyond linkedin https://www.heysid.com/resources/programmatic-advertising-for-b2b-beyond-linkedin
- Recent: 2026-09-25 blog: Ai lead generation build the right audience https://www.heysid.com/resources/ai-lead-generation-build-the-right-audience
- Recent: 2026-09-24 blog: Sales marketing handoffs for small b2b teams https://www.heysid.com/resources/sales-marketing-handoffs-for-small-b2b-teams
- Recent: 2026-09-24 blog: Demand generation for long sales cycles https://www.heysid.com/resources/demand-generation-for-long-sales-cycles
- Recent: 2026-09-23 blog: 9 best b2b marketing campaigns that fill pipeline https://www.heysid.com/resources/9-best-b2b-marketing-campaigns-that-fill-pipeline

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.