# GrowthBook: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 26 judge labels across 2 categories by 10 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/growthbook

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Experimentation and personalization](https://www.gane.ai/index/gtm/marketing/experimentation-and-personalization/index.md) | 8% | 3 | 0% | 24 |
| [Product analytics](https://www.gane.ai/index/gtm/gtm-data/product-analytics/index.md) | 0% | 51 | 50% | 2 |

## What the models said for it

- "Best Overall for Product & Technical Teams (Generous Free Tiers) ... GrowthBook (Best Open-Source Option)" (Gemini 3.5 Flash, Experimentation)
- "Open-source options (like GrowthBook) - no vendor lock-in, full auditability" (Kimi K2, Experimentation)
- "GrowthBook if you want to stay completely in your warehouse and self-host." (Muse Glimmer 30B, Experimentation)
- "Start with GrowthBook or PageDuel if budget is extremely tight." (Kimi K2, Experimentation)

## And against it

- "could be niche picks if you're a solo founder focused on PLG ... but they're less established than PostHog" (Grok 4.20, Product analytics)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 1 | 2 | 0 | 0 | 3 |
| Perplexity Sonar | 0 | 3 | 0 | 0 | 3 |
| Grok 4.20 | 1 | 2 | 0 | 1 | 4 |
| Mistral Small | 0 | 1 | 1 | 0 | 2 |
| DeepSeek V4 Flash | 1 | 2 | 0 | 0 | 3 |
| Llama 4 Maverick | 0 | 1 | 0 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 2 | 1 | 0 | 0 | 3 |
| GLM 4.7 FlashX | 0 | 1 | 1 | 0 | 2 |
| MiniMax M2.5 | 1 | 1 | 0 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 1 | 1 | 1 | 0 | 3 |

## Sources returned with these answers

The sites and pages cited by the answers that named GrowthBook, from 87 of the 92 answers that named it (only the models that return a source list).

### Domains cited

- convert.com: 51
- growthbook.io: 50 (its own site)
- webflow.com: 31
- blog.croct.com: 28
- g2.com: 26
- personyze.com: 22
- rightmessage.com: 22
- statsig.com: 18
- wingify.com: 18
- softwareadvice.com: 17

### Pages cited

- https://webflow.com/blog/a-b-testing-tools: 29
- https://convert.com/blog/a-b-testing/top-ab-testing-tools: 26
- https://rightmessage.com/resources/website-personalization-tools: 22
- https://blog.croct.com/post/best-personalization-platforms-small-teams-startups: 21
- https://convert.com/blog/a-b-testing/ab-testing-tools-for-growth-teams: 16
- https://personyze.com/best-ab-testing-tools: 15
- https://blog.croct.com/post/best-website-personalization-platforms: 14
- https://cxl.com/blog/ab-testing-tools: 11

## In its own words

What GrowthBook's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: Warehouse-native platform for A/B testing, feature flags, and product analytics. (https://growthbook.io/)
- For: modern product teams (https://growthbook.io/)
- Price stated: Free tier available with paid plans (https://growthbook.io/)
- Starting price: 0 (https://growthbook.io/)
- Free plan or trial: Free tier available (https://growthbook.io/)
- Integrations claimed: 24 (https://growthbook.io/)
- Certifications: SOC 2 Type II, GDPR, COPPA, CCPA, HIPAA, ISO 27001
- Hosting: AWS, all major clouds, on-prem
- Customers named: Dropbox, Wikimedia, Breeze Airways, The Philadelphia Inquirer, TodayTix, Khan Academy, Oda, Lingokids

## What it publishes

Every page growthbook.io exposes, read 2026-09-29: 955 addresses. By kind, pages and the last 90 days:

- blog: 357 pages, 75 in the last 90 days, latest 2026-09-24
- case study: 13 pages, 0 in the last 90 days, latest undated
- conference or event: 14 pages, 9 in the last 90 days, latest 2026-10-15
- report or ebook: 22 pages, 0 in the last 90 days, latest 2026-06-02
- comparison: 74 pages, 35 in the last 90 days, latest 2026-09-22
- template or tool: 7 pages, 0 in the last 90 days, latest 2023-11-28
- glossary or explainer: 10 pages, 7 in the last 90 days, latest 2026-09-21
- podcast or video: 91 pages, 0 in the last 90 days, latest undated
- Recent: 2026-10-15 conference or event: Berlin experimentation meetup https://www.growthbook.io/events/berlin-experimentation-meetup
- Recent: 2026-10-15 conference or event: Snowflake worldtour nyc https://www.growthbook.io/events/snowflake-worldtour-nyc
- Recent: 2026-09-29 conference or event: The ai conference https://www.growthbook.io/events/the-ai-conference
- Recent: 2026-09-24 blog: Why twilio ships on signals instead of significance edge https://www.growthbook.io/blog/why-twilio-ships-on-signals-instead-of-significance-edge
- Recent: 2026-09-23 blog: Ab testing for healthcare https://www.growthbook.io/insights/ab-testing-for-healthcare
- Recent: 2026-09-23 conference or event: Growthbook 5 1 office hours https://www.growthbook.io/events/growthbook-5-1-office-hours

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.
