# GrowSurf alternatives: what AI models name instead, November 2026

Gane Index, November 2026 Edition. 437 of the 504 answers in the 2 categories where GrowSurf holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://www.gane.ai/index/gtm/vendors/growsurf/alternatives

## Named instead, most often (every category and segment added)

- Smile.io: 49
- Referral Rock: 43
- PartnerStack: 32
- Extole: 26
- Referral Factory: 26
- Influitive AdvocateHub: 23

## Referral and partner programs

**Small business**: 60 of 84 answers did not name GrowSurf (GrowSurf is #5 of 9 at 3%).

- Referral Rock: first choice in 9 of those 60
- PartnerStack: first choice in 7 of those 60
- ReferralCandy: first choice in 7 of those 60
- Cello: first choice in 3 of those 60
- Kiflo PRM: first choice in 3 of those 60
- Referral Factory: first choice in 2 of those 60
- Rewardful: first choice in 2 of those 60
- Smile.io: first choice in 2 of those 60

**Mid-market**: 70 of 84 answers did not name GrowSurf (GrowSurf is #10 of 13 at 0%).

- PartnerStack: first choice in 17 of those 70
- Smile.io: first choice in 6 of those 70
- Referral Factory: first choice in 5 of those 70
- Referral Rock: first choice in 5 of those 70
- Viral Loops: first choice in 4 of those 70
- ReferralCandy: first choice in 3 of those 70
- Ambassador: first choice in 1 of those 70
- FirstPromoter: first choice in 1 of those 70

**Enterprise**: 81 of 84 answers did not name GrowSurf (GrowSurf is #13 of 14 at 0%).

- Extole: first choice in 19 of those 81
- Ambassador: first choice in 10 of those 81
- PartnerStack: first choice in 8 of those 81
- impact.com: first choice in 8 of those 81
- Impartner PRM: first choice in 6 of those 81
- Referral Factory: first choice in 5 of those 81
- Referral Rock: first choice in 5 of those 81
- Friendbuy: first choice in 4 of those 81

## Loyalty, advocacy and referrals

**Small business**: 67 of 84 answers did not name GrowSurf (GrowSurf is #4 of 13 at 4%).

- Smile.io: first choice in 29 of those 67
- Referral Rock: first choice in 11 of those 67
- Referral Factory: first choice in 5 of those 67
- ReferralCandy: first choice in 3 of those 67
- Joy: first choice in 2 of those 67
- Yotpo Loyalty & Referrals: first choice in 2 of those 67
- Appstle Loyalty & Rewards: first choice in 1 of those 67
- CHCKN: first choice in 1 of those 67

**Mid-market**: 78 of 84 answers did not name GrowSurf (GrowSurf is #8 of 13 at 0%).

- Smile.io: first choice in 12 of those 78
- Referral Rock: first choice in 10 of those 78
- Referral Factory: first choice in 9 of those 78
- Influitive AdvocateHub: first choice in 5 of those 78
- Yotpo Loyalty & Referrals: first choice in 4 of those 78
- Enable3: first choice in 3 of those 78
- Joy: first choice in 2 of those 78
- Joy Loyalty: first choice in 2 of those 78

**Enterprise**: 81 of 84 answers did not name GrowSurf.

- Influitive AdvocateHub: first choice in 18 of those 81
- Extole: first choice in 7 of those 81
- Salesforce Loyalty Management: first choice in 5 of those 81
- Annex Cloud: first choice in 4 of those 81
- Open Loyalty: first choice in 3 of those 81
- Referral Rock: first choice in 3 of those 81
- Talon.One: first choice in 3 of those 81
- Antavo: first choice in 2 of those 81

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.