# FreeWheel: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 1 judge label across 1 category by 1 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/freewheel

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Programmatic and display advertising](https://www.gane.ai/index/gtm/marketing/programmatic-and-display-advertising/index.md) | 0% | 88 | 100% | 1 |

## And against it

- "On Amazon Fire TV, FreeWheel was reported to top the ranking with ~76% 'High' Risk ads." (Muse Glimmer 30B, Programmatic)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 1 | 1 |

## Sources returned with these answers

The sites and pages cited by the answers that named FreeWheel, from 2 of the 3 answers that named it (only the models that return a source list).

### Domains cited

- linkedin.com: 2
- ppc.land: 2
- accc.gov.au: 1
- adindex.ru: 1
- admanage.ai: 1
- adstellar.ai: 1
- clickz.com: 1
- compcom.co.za: 1
- confiant.com: 1
- cybersecurityintelligence.com: 1

### Pages cited

- http://youtube.com/watch: 1
- https://accc.gov.au/system/files/Digital%20Advertising%20Services%20Inquiry%20-%20Interim%20report.pdf: 1
- https://adindex.ru/publication/analitics/search/341994/img/Global%20Invalid%20Traffic%20Report%202026%20(1).pdf: 1
- https://admanage.ai/blog/programmatic-advertising-platforms: 1
- https://adstellar.ai/blog/video-advertising-company: 1
- https://clickz.com/pains-of-programmatic-advertising/257040: 1
- https://compcom.co.za/wp-content/uploads/2025/02/MDPMI-Annexure-6-Digital-Advertising-Technology_Redacted.pdf: 1
- https://confiant.com/hubfs/Team%20-%20Marketing/reports/maq-2024.pdf: 1

## In its own words

What FreeWheel's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: Directly access streaming video inventory from the world’s leading publishers; Direct Connections to Streaming Video Inventory (https://freewheel.com/)
- Customers named: Channel 4, Placements AI, Swivel, DanAds, Watching That

## What it publishes

Every page freewheel.com exposes, read 2026-10-05: 464 addresses. By kind, pages and the last 90 days:

- blog: 112 pages, 8 in the last 90 days, latest 2026-09-16
- case study: 19 pages, 0 in the last 90 days, latest 2026-06-15
- webinar or virtual event: 3 pages, 0 in the last 90 days, latest undated
- conference or event: 6 pages, 1 in the last 90 days, latest 2026-08-18
- report or ebook: 54 pages, 3 in the last 90 days, latest 2026-09-29
- comparison: 1 pages, 0 in the last 90 days, latest undated
- template or tool: 2 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 2 pages, 1 in the last 90 days, latest 2026-09-18
- podcast or video: 35 pages, 3 in the last 90 days, latest 2026-07-29
- news or press: 129 pages, 2 in the last 90 days, latest 2026-09-17
- Recent: 2026-09-29 report or ebook: Video monetization report 1h 2026 https://www.freewheel.com/insights/reports/video-monetization-report-1h-2026
- Recent: 2026-09-24 report or ebook: Transparency Is Becoming a Strategic Advantage in Premium Video Advertising https://www.freewheel.com/insights/reports/transparency-in-premium-video-advertising
- Recent: 2026-09-18 glossary or explainer: What is demand side platform https://www.freewheel.com/insights/knowledge-hub/what-is-demand-side-platform
- Recent: 2026-09-17 news or press: Freewheel brings attention quality and emotional resonance signals into ctv buying https://www.freewheel.com/news/freewheel-brings-attention-quality-and-emotional-resonance-signals-into-ctv-buying
- Recent: 2026-09-16 blog: What Europe's Leading Broadcasters See for TV's Future | FreeWheel https://www.freewheel.com/insights/blog/what-europes-leading-broadcasters-say-about-the-future-of-tv
- Recent: 2026-09-15 report or ebook: Why brands need streaming tv https://www.freewheel.com/insights/reports/why-brands-need-streaming-tv

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.