# Frase: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 44 judge labels across 3 categories by 14 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/frase

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [SEO and content optimization platforms](https://www.gane.ai/index/gtm/marketing/seo-content-optimization/index.md) | 6% | 6 | 19% | 42 |
| [AI visibility and answer engine tracking tools](https://www.gane.ai/index/gtm/marketing/ai-visibility-tracking/index.md) | 0% | 40 | 0% | 1 |
| [Content marketing platforms](https://www.gane.ai/index/gtm/marketing/content-marketing-platforms/index.md) | 0% | 96 | 0% | 1 |

## What the models said for it

- "Best Overall for Budget: Frase is the most affordable tool that combines research, brief generation, AI writing, and optimization" (Claude Haiku 4.5, SEO)
- "Content Workflow: Frase or Surfer (research → brief → write → optimize)" (GLM 4.7 FlashX, SEO)
- "NeuronWriter and Frase are the best choices for a limited budget" (Mistral Small, SEO)
- "Budget-friendly ($49/month), good research-to-draft workflow" (Kimi K2, SEO)

## And against it

- "Avoid premium-heavy tools like Clearscope, SurferSEO, or Frase" (Grok 4.20, SEO)
- "for example, Surfer, Clearscope, or Frase. They can help with research and coverage, but don’t treat a score, suggested word count, or list of terms as a ranking formula." (GPT-6 Luna, SEO)
- "Frase has no backlink analysis, technical SEO auditing, or AI writing, so you'd need additional tools for comprehensive SEO work." (Claude Haiku 4.5, SEO)
- "Tools such as Frase, Surfer, Jasper, Scalenut, and similar products can produce repetitive, generic, or poorly supported content" (Perplexity Sonar, SEO)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 2 | 1 | 1 | 1 | 5 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 3 | 2 | 1 | 6 |
| Perplexity Sonar | 0 | 1 | 0 | 1 | 2 |
| Grok 4.20 | 0 | 3 | 1 | 2 | 6 |
| Mistral Small | 1 | 1 | 1 | 0 | 3 |
| DeepSeek V4 Flash | 0 | 2 | 0 | 0 | 2 |
| Llama 4 Maverick | 0 | 1 | 2 | 0 | 3 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 1 | 3 | 1 | 0 | 5 |
| GLM 4.7 FlashX | 1 | 0 | 0 | 1 | 2 |
| MiniMax M2.5 | 1 | 1 | 0 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 1 | 1 | 2 |
| Muse Glimmer 30B | 0 | 2 | 1 | 1 | 4 |

## Sources returned with these answers

The sites and pages cited by the answers that named Frase, from 93 of the 102 answers that named it (only the models that return a source list).

### Domains cited

- blog.hubspot.com: 46
- zapier.com: 30
- frase.io: 24 (its own site)
- rankability.com: 18
- searchatlas.com: 16
- vibereference.com: 16
- gane.ai/index: 15
- g2.com: 14
- rankauthority.com: 13
- forbes.com: 12

### Pages cited

- https://blog.hubspot.com/marketing/seo-tools-for-small-business: 32
- https://zapier.com/blog/best-seo-content-optimization-tools: 22
- https://vibereference.com/marketing-and-seo/seo-content-optimization-tools: 16
- https://rankability.com/blog/best-seo-content-optimization-tools: 13
- https://blazehive.io/listicles/best-seo-software-for-small-business: 9
- https://blog.hubspot.com/marketing/ai-seo-tools-for-small-business: 9
- https://frase.io/vs: 9
- https://zapier.com/blog/best-seo-tools: 9

## In its own words

What Frase's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: The agentic SEO and GEO platform that researches, writes, optimizes, publishes, and tracks content that ranks on Google and gets cited by AI search engines. (https://frase.io/)
- For: content and marketing teams (https://frase.io/)
- Price stated: Plans open at $39/mo on yearly billing, or $49 month to month — one site, one person. Working as a team, or running more than one site? That is Professional, $103/mo yearly or $129 monthly. (https://frase.io/)
- Starting price: 39 (https://frase.io/)
- Free plan or trial: 7-day free trial · no credit card (https://frase.io/)
- Integrations claimed: 4 (https://frase.io/); 5 (https://www.frase.io/features/cms) (pages disagree)
- Certifications: SOC 2 Type II, GDPR
- Customers named: Embryo Digital, Red 11 Media, V Digital Services, PTSMC, Opinion Stage

## What it publishes

Every page frase.io exposes, read 2026-09-29: 267 addresses. By kind, pages and the last 90 days:

- blog: 107 pages, 21 in the last 90 days, latest 2026-09-09
- case study: 6 pages, 0 in the last 90 days, latest 2025-10-06
- comparison: 27 pages, 7 in the last 90 days, latest 2026-09-01
- template or tool: 3 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 10 pages, 3 in the last 90 days, latest 2026-09-02
- Recent: 2026-09-09 blog: Llm visibility tools https://www.frase.io/blog/llm-visibility-tools
- Recent: 2026-09-08 blog: Ai search monitoring tools https://www.frase.io/blog/ai-search-monitoring-tools
- Recent: 2026-09-08 blog: Answer Engine Optimization Tools: What to Look For Before You Buy | Frase https://www.frase.io/blog/answer-engine-optimization-tools
- Recent: 2026-09-03 blog: Mastering the internal link for seo a strategic framework for site architecture and crawlability https://www.frase.io/blog/mastering-the-internal-link-for-seo-a-strategic-framework-for-site-architecture-and-crawlability
- Recent: 2026-09-02 glossary or explainer: What is webmcp https://www.frase.io/blog/what-is-webmcp
- Recent: 2026-09-02 blog: Ai search doesn t just read your website it reads what everyone else says about you https://www.frase.io/blog/ai-search-doesn-t-just-read-your-website-it-reads-what-everyone-else-says-about-you

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.