# Customer.io alternatives: what AI models name instead, November 2026 Gane Index, November 2026 Edition. 1,367 of the 1,512 answers in the 6 categories where Customer.io holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://www.gane.ai/index/gtm/vendors/customer-io/alternatives ## Named instead, most often (every category and segment added) - HubSpot Marketing Hub: 128 - Braze: 108 - OneSignal: 94 - Brevo: 71 - ActiveCampaign: 69 - Adobe Marketo Engage: 57 ## SMS and WhatsApp marketing platforms **Small business**: 83 of 84 answers did not name Customer.io. - EZ Texting: first choice in 15 of those 83 - SimpleTexting: first choice in 15 of those 83 - Brevo: first choice in 13 of those 83 - Klaviyo SMS: first choice in 5 of those 83 - WATI: first choice in 5 of those 83 - ActiveCampaign: first choice in 4 of those 83 - Twilio Programmable Messaging: first choice in 4 of those 83 - Salesmsg: first choice in 3 of those 83 **Mid-market**: 70 of 84 answers did not name Customer.io (Customer.io is #1 of 20 at 19%). - Twilio Programmable Messaging: first choice in 8 of those 70 - Klaviyo SMS: first choice in 7 of those 70 - Brevo: first choice in 4 of those 70 - SimpleTexting: first choice in 4 of those 70 - Omnisend: first choice in 3 of those 70 - Respond.io: first choice in 3 of those 70 - WATI: first choice in 3 of those 70 - Attentive: first choice in 2 of those 70 **Enterprise**: 78 of 84 answers did not name Customer.io. - Twilio Programmable Messaging: first choice in 17 of those 78 - Braze: first choice in 10 of those 78 - Infobip: first choice in 10 of those 78 - TrueDialog: first choice in 6 of those 78 - Attentive: first choice in 3 of those 78 - Sinch: first choice in 3 of those 78 - Vibes: first choice in 3 of those 78 - Gupshup: first choice in 2 of those 78 ## Mobile marketing and push **Small business**: 69 of 84 answers did not name Customer.io (Customer.io is #7 of 18 at 2%). - OneSignal: first choice in 28 of those 69 - SimpleTexting: first choice in 10 of those 69 - Brevo: first choice in 5 of those 69 - Omnisend: first choice in 3 of those 69 - SlickText: first choice in 3 of those 69 - TextMagic: first choice in 3 of those 69 - EZ Texting: first choice in 2 of those 69 - Mobile Text Alerts: first choice in 2 of those 69 **Mid-market**: 64 of 84 answers did not name Customer.io (Customer.io is #2 of 18 at 18%). - OneSignal: first choice in 24 of those 64 - Braze: first choice in 10 of those 64 - Omnisend: first choice in 3 of those 64 - Brevo: first choice in 2 of those 64 - Firebase Cloud Messaging: first choice in 2 of those 64 - Klaviyo: first choice in 2 of those 64 - Airship: first choice in 1 of those 64 - Attentive: first choice in 1 of those 64 **Enterprise**: 78 of 84 answers did not name Customer.io (Customer.io is #11 of 13 at 0%). - Braze: first choice in 39 of those 78 - Airship: first choice in 10 of those 78 - OneSignal: first choice in 6 of those 78 - Twilio Programmable Messaging: first choice in 4 of those 78 - AlertMedia: first choice in 2 of those 78 - Staffbase: first choice in 2 of those 78 - Attentive: first choice in 1 of those 78 - EngageLab: first choice in 1 of those 78 ## Mobile apps **Small business**: 74 of 84 answers did not name Customer.io (Customer.io is #9 of 16 at 2%). - OneSignal: first choice in 15 of those 74 - Apple Search Ads: first choice in 10 of those 74 - Google App Campaigns: first choice in 7 of those 74 - Meta Advantage+ App Campaigns: first choice in 5 of those 74 - AppsFlyer: first choice in 4 of those 74 - AppTweak: first choice in 3 of those 74 - Branch: first choice in 3 of those 74 - CleverTap: first choice in 3 of those 74 **Mid-market**: 70 of 84 answers did not name Customer.io (Customer.io is #1 of 19 at 13%). - AppsFlyer: first choice in 8 of those 70 - Apple Search Ads: first choice in 7 of those 70 - Meta Advantage+ App Campaigns: first choice in 6 of those 70 - Braze: first choice in 4 of those 70 - CleverTap: first choice in 3 of those 70 - Google Ads: first choice in 3 of those 70 - Adjust: first choice in 2 of those 70 - Firebase: first choice in 2 of those 70 **Enterprise**: 81 of 84 answers did not name Customer.io. - Braze: first choice in 36 of those 81 - AppsFlyer: first choice in 6 of those 81 - Airship: first choice in 3 of those 81 - CleverTap: first choice in 3 of those 81 - Adjust: first choice in 2 of those 81 - Insider: first choice in 2 of those 81 - Kochava: first choice in 2 of those 81 - HighLevel: first choice in 1 of those 81 ## In-app messaging and customer communications **Small business**: 74 of 84 answers did not name Customer.io (Customer.io is #4 of 16 at 4%). - Intercom: first choice in 18 of those 74 - OneSignal: first choice in 12 of those 74 - Crisp: first choice in 8 of those 74 - Stream Chat: first choice in 4 of those 74 - Slack: first choice in 3 of those 74 - Tidio: first choice in 3 of those 74 - CometChat: first choice in 2 of those 74 - Product Fruits: first choice in 2 of those 74 **Mid-market**: 71 of 84 answers did not name Customer.io (Customer.io is #6 of 12 at 2%). - Intercom: first choice in 14 of those 71 - OneSignal: first choice in 9 of those 71 - Signal: first choice in 7 of those 71 - Sendbird: first choice in 5 of those 71 - Stream Chat: first choice in 5 of those 71 - Userpilot: first choice in 5 of those 71 - Tencent RTC Chat: first choice in 3 of those 71 - Braze: first choice in 2 of those 71 **Enterprise**: 73 of 84 answers did not name Customer.io (Customer.io is #12 of 15 at 0%). - Pendo: first choice in 12 of those 73 - CometChat: first choice in 7 of those 73 - Intercom: first choice in 6 of those 73 - Sendbird: first choice in 6 of those 73 - Braze: first choice in 5 of those 73 - Knock: first choice in 4 of those 73 - Microsoft Teams: first choice in 3 of those 73 - Slack: first choice in 3 of those 73 ## Marketing automation and campaign management **Small business**: 81 of 84 answers did not name Customer.io. - ActiveCampaign: first choice in 29 of those 81 - HubSpot Marketing Hub: first choice in 27 of those 81 - Brevo: first choice in 15 of those 81 - Mailchimp: first choice in 2 of those 81 - Constant Contact: first choice in 1 of those 81 - MailerLite: first choice in 1 of those 81 **Mid-market**: 77 of 84 answers did not name Customer.io (Customer.io is #8 of 12 at 0%). - HubSpot Marketing Hub: first choice in 39 of those 77 - Brevo: first choice in 11 of those 77 - ActiveCampaign: first choice in 2 of those 77 - Mailchimp: first choice in 2 of those 77 - MailerLite: first choice in 2 of those 77 - GoHighLevel: first choice in 1 of those 77 - HubSpot Sales Hub: first choice in 1 of those 77 - Keap: first choice in 1 of those 77 **Enterprise**: 81 of 84 answers did not name Customer.io. - Adobe Marketo Engage: first choice in 43 of those 81 - Salesforce Marketing Cloud: first choice in 9 of those 81 - HubSpot Marketing Hub: first choice in 6 of those 81 - Salesforce Marketing Cloud Account Engagement: first choice in 3 of those 81 - Oracle Eloqua: first choice in 2 of those 81 - Adobe Experience Manager: first choice in 1 of those 81 - Bitrix24: first choice in 1 of those 81 - Braze: first choice in 1 of those 81 ## Email marketing platforms **Small business**: 84 of 84 answers did not name Customer.io. - MailerLite: first choice in 23 of those 84 - ActiveCampaign: first choice in 20 of those 84 - Brevo: first choice in 13 of those 84 - HubSpot Marketing Hub: first choice in 10 of those 84 - Mailchimp: first choice in 6 of those 84 - Zoho Campaigns: first choice in 6 of those 84 - Constant Contact: first choice in 4 of those 84 - EmailOctopus: first choice in 1 of those 84 **Mid-market**: 78 of 84 answers did not name Customer.io (Customer.io is #10 of 15 at 0%). - HubSpot Marketing Hub: first choice in 17 of those 78 - ActiveCampaign: first choice in 12 of those 78 - Brevo: first choice in 6 of those 78 - MailerLite: first choice in 6 of those 78 - Zoho Campaigns: first choice in 6 of those 78 - Beehiiv: first choice in 2 of those 78 - Mailchimp: first choice in 2 of those 78 - Klaviyo: first choice in 1 of those 78 **Enterprise**: 81 of 84 answers did not name Customer.io. - HubSpot Marketing Hub: first choice in 29 of those 81 - Salesforce Marketing Cloud: first choice in 17 of those 81 - Adobe Marketo Engage: first choice in 14 of those 81 - ActiveCampaign: first choice in 2 of those 81 - Brevo: first choice in 2 of those 81 - Adestra: first choice in 1 of those 81 - Braze: first choice in 1 of those 81 - Campaign Monitor: first choice in 1 of those 81 Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.