# Bombora: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 103 judge labels across 9 categories by 14 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/bombora

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [B2B intent data providers](https://www.gane.ai/index/gtm/sales/b2b-intent-data/index.md) | 34% | 1 | 25% | 68 |
| [Sales intelligence and contact data](https://www.gane.ai/index/gtm/sales/sales-intelligence-and-contact-data/index.md) | 0% | 11 | 0% | 11 |
| [Market intelligence platforms](https://www.gane.ai/index/gtm/gtm-data/market-intelligence/index.md) | 0% | 22 | 0% | 7 |
| [Account-based marketing platforms](https://www.gane.ai/index/gtm/marketing/account-based-marketing-platforms/index.md) | 0% | 48 | 33% | 6 |
| [Audience and consumer insights platforms](https://www.gane.ai/index/gtm/marketing/audience-and-consumer-insights/index.md) | 0% | 33 | 0% | 5 |
| [Data enrichment](https://www.gane.ai/index/gtm/gtm-data/data-enrichment/index.md) | 0% | 16 | 0% | 3 |
| [Conversational marketing platforms](https://www.gane.ai/index/gtm/marketing/conversational-marketing/index.md) | 0% | 67 | 0% | 1 |
| [Identity resolution](https://www.gane.ai/index/gtm/gtm-data/identity-resolution/index.md) | 0% | 75 | 0% | 1 |
| [Sales enablement and content](https://www.gane.ai/index/gtm/sales/sales-enablement-and-content/index.md) | 0% | 45 | 0% | 1 |

## What the models said for it

- "Key Differentiator: Higher data accuracy and consent compliance than raw ad-tech/bidstream data because it measures actual content consumption on trusted B2B publisher sites." (Gemini 3.5 Flash, Intent data)
- "Choose Bombora if you need a relatively neutral third-party topic-intent feed to integrate into your CRM, CDP, or marketing stack." (Perplexity Sonar, Intent data)
- "If you have an established ABM program, jump straight to Bombora or a similar provider to layer on top of your existing workflow." (Qwen 3.7 Flash, Intent data)
- "The best B2B intent data provider for a mid-market B2B company is Bombora, as it offers the broadest third-party coverage" (Llama 4 Maverick, Intent data)

## And against it

- "What to Avoid on a Limited Budget - Bombora (~$25K+/year) — Enterprise-grade, not budget-friendly" (MiniMax M2.5, Intent data)
- "Nobody should pay for Bombora data twice across four platforms that all resell it" (Claude Haiku 4.5, Intent data)
- "Avoid enterprise platforms such as 6sense, Demandbase, or Bombora initially" (Perplexity Sonar, Intent data)
- "Skip These on a Limited Budget ... ~$25K+/year | Enterprise co-op pricing" (DeepSeek V4 Flash, Intent data)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 1 | 3 | 1 | 1 | 6 |
| GPT-5.4 mini | 3 | 1 | 0 | 0 | 4 |
| Gemini 3.5 Flash | 1 | 6 | 5 | 1 | 13 |
| Perplexity Sonar | 2 | 3 | 0 | 1 | 6 |
| Grok 4.20 | 3 | 2 | 3 | 1 | 9 |
| Mistral Small | 2 | 0 | 1 | 0 | 3 |
| DeepSeek V4 Flash | 3 | 4 | 1 | 4 | 12 |
| Llama 4 Maverick | 1 | 1 | 3 | 1 | 6 |
| Qwen 3.7 Flash | 4 | 2 | 1 | 1 | 8 |
| Kimi K2 | 2 | 2 | 1 | 2 | 7 |
| GLM 4.7 FlashX | 2 | 3 | 1 | 3 | 9 |
| MiniMax M2.5 | 3 | 1 | 4 | 1 | 9 |
| GPT-6 Luna | 2 | 1 | 0 | 1 | 4 |
| Muse Glimmer 30B | 2 | 2 | 1 | 2 | 7 |

## Sources returned with these answers

The sites and pages cited by the answers that named Bombora, from 251 of the 278 answers that named it (only the models that return a source list).

### Domains cited

- lemlist.com: 88
- demandbase.com: 71
- prospeo.io: 71
- hginsights.com: 67
- g2.com: 63
- joinvalley.co: 58
- gane.ai/index: 51
- forrester.com: 48
- supered.io: 47
- technologyadvice.com: 47

### Pages cited

- https://lemlist.com/blog/best-intent-data-providers: 76
- https://joinvalley.co/blog/best-b2b-intent-data-tools-2026: 56
- https://demandbase.com/blog/b2b-intent-data-providers: 46
- https://technologyadvice.com/blog/sales-intelligence/best-intent-data-providers: 44
- https://hginsights.com/blog/b2b-data-providers: 37
- https://dupple.com/learn/best-b2b-intent-data-providers: 35
- https://getwhitewhale.com/blog/best-intent-data-tools-for-b2b-sales-2026: 35
- https://miniloop.ai/blog/intent-data: 34

## In its own words

What Bombora's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: B2B data provider for Intent, audience and identity (https://bombora.com/)
- For: enterprise brands and their agencies (https://bombora.com/)
- Customers named: Hushly, MiQ, Sphere DSG, Events Industry Council, CRA, Box, Gradiant

## What it publishes

Every page bombora.com exposes, read 2026-09-29: 781 addresses. By kind, pages and the last 90 days:

- blog: 288 pages, 9 in the last 90 days, latest 2026-09-23
- case study: 42 pages, 0 in the last 90 days, latest 2026-06-29
- webinar or virtual event: 3 pages, 0 in the last 90 days, latest undated
- conference or event: 2 pages, 0 in the last 90 days, latest undated
- report or ebook: 2 pages, 0 in the last 90 days, latest undated
- comparison: 5 pages, 0 in the last 90 days, latest 2025-12-28
- template or tool: 1 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 4 pages, 2 in the last 90 days, latest 2026-07-13
- podcast or video: 3 pages, 0 in the last 90 days, latest 2026-03-17
- news or press: 1 pages, 1 in the last 90 days, latest 2026-08-03
- Recent: 2026-09-23 blog: From insight to activation leveraging hg insights and bombora data for b2b advertising success https://bombora.com/blog/from-insight-to-activation-leveraging-hg-insights-and-bombora-data-for-b2b-advertising-success
- Recent: 2026-09-11 blog: Build the right data recipe with bombora digital audiences https://bombora.com/resources/build-the-right-data-recipe-with-bombora-digital-audiences
- Recent: 2026-09-09 blog: B2b identity graphs and the campaign measurement variable youre likely ignoring https://bombora.com/blog/b2b-identity-graphs-and-the-campaign-measurement-variable-youre-likely-ignoring
- Recent: 2026-09-08 blog: How publishers use intent data to reclaim direct audience relationships https://bombora.com/blog/how-publishers-use-intent-data-to-reclaim-direct-audience-relationships
- Recent: 2026-09-08 blog: Signal over noise how publishers turn intent data into insights in the age of ai https://bombora.com/blog/signal-over-noise-how-publishers-turn-intent-data-into-insights-in-the-age-of-ai
- Recent: 2026-08-06 blog: Intent data trends the research signals behind apples ai chip strategy https://bombora.com/blog/intent-data-trends-the-research-signals-behind-apples-ai-chip-strategy

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.