# Azure Synapse Analytics: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 6 judge labels across 1 category by 6 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/azure-synapse-analytics

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Data warehouse and reverse ETL for marketing](https://www.gane.ai/index/gtm/gtm-data/data-warehouse-reverse-etl/index.md) | 0% | 29 | 17% | 6 |

## And against it

- "The older "SQL Data Warehouse" tier can be slow and expensive for marketing workloads" (Mistral Small, Warehouse & ETL)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 1 | 0 | 1 |
| Mistral Small | 0 | 0 | 0 | 1 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 1 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 1 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 1 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 1 | 0 | 1 |

## Sources returned with these answers

The sites and pages cited by the answers that named Azure Synapse Analytics, from 10 of the 10 answers that named it (only the models that return a source list).

### Domains cited

- leadjourney.io: 9
- supermetrics.com: 9
- funnel.io: 8
- skyvia.com: 8
- datachannel.co: 6
- improvado.io: 6
- hevodata.com: 5
- portermetrics.com: 5
- astera.com: 4
- hightouch.com: 4

### Pages cited

- https://leadjourney.io/blog/best-marketing-data-warehouse: 9
- https://supermetrics.com/blog/marketing-data-warehousing: 9
- https://datachannel.co/blogs/top-reverse-etl-tools-2024: 6
- https://portermetrics.com/en/compare/7-best-marketing-data-warehouse-reporting-and-dashobards-tools-we-tested-in-2024: 5
- https://skyvia.com/blog/best-reverse-etl-tools: 5
- https://skyvia.com/blog/best-reverse-etl-tools-for-customer-analytics: 5
- https://astera.com/type/blog/reverse-etl-tools: 4
- https://funnel.io/blog/enterprise-etl-tools: 4

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.