# Adobe Customer Journey Analytics alternatives: what AI models name instead, November 2026

Gane Index, November 2026 Edition. 225 of the 252 answers in the 1 category where Adobe Customer Journey Analytics holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://www.gane.ai/index/gtm/vendors/adobe-customer-journey-analytics/alternatives

## Named instead, most often (every category and segment added)

- Google Analytics 4: 20
- Mixpanel: 20
- Amplitude: 15
- HubSpot CRM: 14
- HubSpot Marketing Hub: 14
- PostHog: 14

## Customer intelligence and data science

**Small business**: 84 of 84 answers did not name Adobe Customer Journey Analytics.

- Google Analytics 4: first choice in 13 of those 84
- HubSpot Service Hub: first choice in 12 of those 84
- PostHog: first choice in 11 of those 84
- HubSpot CRM: first choice in 10 of those 84
- HubSpot Marketing Hub: first choice in 9 of those 84
- Mixpanel: first choice in 9 of those 84
- Amplitude: first choice in 2 of those 84
- HubSpot Customer Platform: first choice in 2 of those 84

**Mid-market**: 79 of 84 answers did not name Adobe Customer Journey Analytics (Adobe Customer Journey Analytics is #16 of 16 at 0%).

- Amplitude: first choice in 10 of those 79
- Mixpanel: first choice in 9 of those 79
- Google Analytics 4: first choice in 7 of those 79
- HubSpot Marketing Hub: first choice in 5 of those 79
- HubSpot CRM: first choice in 4 of those 79
- Segment: first choice in 4 of those 79
- Dreamdata: first choice in 3 of those 79
- PostHog: first choice in 3 of those 79

**Enterprise**: 62 of 84 answers did not name Adobe Customer Journey Analytics (Adobe Customer Journey Analytics is #1 of 15 at 25%).

- Salesforce Data Cloud: first choice in 4 of those 62
- Adobe Real-Time CDP: first choice in 3 of those 62
- Amplitude: first choice in 3 of those 62
- Microsoft Dynamics 365 Customer Insights: first choice in 3 of those 62
- Chattermill: first choice in 2 of those 62
- Gainsight CS: first choice in 2 of those 62
- Microsoft Power BI: first choice in 2 of those 62
- Mixpanel: first choice in 2 of those 62

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.