# Adobe Advertising alternatives: what AI models name instead, November 2026

Gane Index, November 2026 Edition. 229 of the 252 answers in the 1 category where Adobe Advertising holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://www.gane.ai/index/gtm/vendors/adobe-advertising/alternatives

## Named instead, most often (every category and segment added)

- StackAdapt: 68
- The Trade Desk: 36
- Choozle: 20
- Demandbase Advertising: 18
- Google Display & Video 360: 13
- AdRoll: 9

## Programmatic and display advertising

**Small business**: 83 of 84 answers did not name Adobe Advertising (Adobe Advertising is #15 of 17 at 0%).

- StackAdapt: first choice in 39 of those 83
- Choozle: first choice in 12 of those 83
- AdRoll: first choice in 7 of those 83
- Google Ads: first choice in 7 of those 83
- Meta Ads: first choice in 4 of those 83
- The Trade Desk: first choice in 4 of those 83
- AdLib: first choice in 2 of those 83
- Adwave: first choice in 2 of those 83

**Mid-market**: 79 of 84 answers did not name Adobe Advertising (Adobe Advertising is #10 of 13 at 0%).

- StackAdapt: first choice in 29 of those 79
- The Trade Desk: first choice in 12 of those 79
- Choozle: first choice in 8 of those 79
- AdRoll ABM: first choice in 5 of those 79
- Google Display & Video 360: first choice in 3 of those 79
- AdLib: first choice in 2 of those 79
- AdRoll: first choice in 2 of those 79
- Epom DSP: first choice in 2 of those 79

**Enterprise**: 67 of 84 answers did not name Adobe Advertising (Adobe Advertising is #5 of 11 at 3%).

- The Trade Desk: first choice in 20 of those 67
- Demandbase Advertising: first choice in 18 of those 67
- Google Display & Video 360: first choice in 10 of those 67
- 6sense: first choice in 5 of those 67
- 6sense Revenue AI: first choice in 1 of those 67
- Adelphic: first choice in 1 of those 67
- Amazon DSP: first choice in 1 of those 67
- Basis: first choice in 1 of those 67

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.