# Sales dialers and calling: what AI models recommend, November 2026

Gane Index, November 2026 Edition. Asked as "sales dialer" and as "outbound calling platform for sales teams", six framings each, to fourteen models with search on, on behalf of a mid-market B2B company. Page: https://www.gane.ai/index/gtm/sales/sales-dialers-and-calling

**Standing:** CloudTalk leads with 26% of first choices; verdict contested. 47 first choices across the direct, paraphrase, budget and scale prompts.

## First-choice share

| Rank | Product | Share | Negative rate | Labels |
|---|---|---|---|---|
| 1 | [CloudTalk](https://www.gane.ai/index/gtm/vendors/cloudtalk/index.md) | 26% | 5% | 43 |
| 2 | [Orum](https://www.gane.ai/index/gtm/vendors/orum/index.md) | 13% | 17% | 29 |
| 3 | [Kixie PowerCall](https://www.gane.ai/index/gtm/vendors/kixie-powercall/index.md) | 11% | 0% | 33 |
| 6 | [Close](https://www.gane.ai/index/gtm/vendors/close/index.md) | 6% | 4% | 24 |
| 7 | [Dialpad](https://www.gane.ai/index/gtm/vendors/dialpad/index.md) | 4% | 24% | 17 |
| 9 | [JustCall](https://www.gane.ai/index/gtm/vendors/justcall/index.md) | 2% | 5% | 38 |
| 10 | [Aircall](https://www.gane.ai/index/gtm/vendors/aircall/index.md) | 2% | 12% | 34 |
| 11 | [Nooks](https://www.gane.ai/index/gtm/vendors/nooks/index.md) | 2% | 21% | 24 |
| 17 | [PhoneBurner](https://www.gane.ai/index/gtm/vendors/phoneburner/index.md) | 0% | 25% | 24 |
| 21 | [Salesloft Dialer](https://www.gane.ai/index/gtm/vendors/salesloft-dialer/index.md) | 0% | 25% | 16 |
| 29 | [Outreach Voice](https://www.gane.ai/index/gtm/vendors/outreach-voice/index.md) | 0% | 30% | 10 |

Rank is by share of first choices among all 81 products named; products with the same share are tied, and the order among them carries no meaning. The table lists those with at least 10 labels.

## Each model's first choice on the direct prompt

- Claude Haiku 4.5: Aloware Power Dialer; alternatives Aircall, CloudTalk, JustCall, Salesfinity
- GPT-5.4 mini: Nooks, Orum; alternatives Salesloft Dialer
- Gemini 3.5 Flash: Orum; alternatives Aloware, Dialpad, Kixie PowerCall, Nooks
- Perplexity Sonar: CloudTalk; alternatives Fastcall, HubSpot Call Tracker, JustCall, Nooks
- Grok 4.20: Kixie PowerCall; alternatives CallHippo, Close
- Mistral Small: Close; alternatives Aircall, CloudTalk, Kixie PowerCall
- DeepSeek V4 Flash: Kixie PowerCall; alternatives Close, CloudTalk, FreJun, JustCall
- Llama 4 Maverick: no first choice
- Qwen 3.7 Flash: Close; alternatives Aircall, Kixie PowerCall, Koncert
- Kimi K2: Orum; alternatives Close, CloudTalk, JustCall, Koncert
- GLM 4.7 FlashX: Kixie PowerCall; alternatives Aloware, CallHippo, Close, CloudTalk
- MiniMax M2.5: CallHippo, Kixie PowerCall; alternatives Close, CloudTalk, Nooks AI
- GPT-6 Luna: Orum; alternatives Nooks, Salesloft Dialer
- Muse Glimmer 30B: CloudTalk; alternatives Aloware Power Dialer, JustCall, Nooks AI

## Sources the answers cite

72 of 84 answers came back with a source list, from 14 of 14 models. Sites named in the most answers:

- justcall.io: 31 answers, 46 citations
- cloudtalk.io: 28 answers, 52 citations
- frejun.com: 20 answers, 25 citations
- aircall.io: 20 answers, 21 citations
- blog.hubspot.com: 19 answers, 19 citations
- alexberman.com: 18 answers, 30 citations
- kixie.com: 17 answers, 20 citations
- aloware.com: 15 answers, 22 citations

Pages named in the most answers:

- https://aircall.io/blog/sales-dialer-software-guide (18 answers)
- https://blog.hubspot.com/sales/sales-dialer-software (17 answers)
- https://justcall.io/blog/best-sales-dialer-software.html (16 answers)
- https://alexberman.com/best-sales-dialer-tools (14 answers)
- https://outrightsystems.org/blog/best-dialer-software-for-smb-sales-teams (14 answers)
- https://guideflow.com/blog/sales-dialer-software (11 answers)
- https://cloudtalk.io/blog/best-outbound-calling-software-for-sales-teams-based-on-g2 (10 answers)
- https://cloudtalk.io/blog/best-call-campaign-software-for-outbound-calling (9 answers)
- https://frejun.com/outbound-calling-software-sales (9 answers)
- https://store.outrightcrm.com/blog/best-power-dialer-software (9 answers)

## Warned against

- PhoneBurner: 6 of 24 labels negative. "Most risky for general sales teams: PhoneBurner and Mojo (based on volume of recent negative reviews around support and hidden costs)." (Kimi K2, negative prompt)
- Aircall: 4 of 34 labels negative. "often cited as "overpriced legacy tech" with outdated interfaces and glitchy calling experiences. They are not recommended for predictable cost at scale" (Mistral Small, negative prompt)
- Nooks: 5 of 24 labels negative. "Avoid high-minimum tools like Orum or Nooks (~$250-400+/user) if budget-constrained." (Grok 4.20, budget prompt)
- Orum: 5 of 29 labels negative. "Avoid high-minimum tools like Orum or Nooks (~$250-400+/user) if budget-constrained." (Grok 4.20, budget prompt)

## Movement since October 2026

Floor: 11 points of share, measured on the calibration repeat.
Same leader: CloudTalk at 26%.

- JustCall: 12% to 2%, −10. Inside the floor by 1 point · rank 2 → 9 of 81.
- Close: 0% to 6%, +6. Inside the floor by 5 points · rank 24 → 6 of 81.
- Aloware: 6% to 0%, −6. Inside the floor by 5 points · rank 5 → 20 of 81.
- Orum: 8% to 13%, +5. Inside the floor by 6 points · rank 4 → 2 of 81.
- CloudTalk: 22% to 26%, +4. Inside the floor by 7 points · rank 1 of 81, unchanged.
- PhoneBurner: 4% to 0%, −4. Inside the floor by 7 points · rank 8 → 17 of 81.
- HubSpot Sales Hub: 4% to 0%, −4. Inside the floor by 7 points · rank 9 → 19 of 81.
- Dialpad: 2% to 4%, +2. Inside the floor by 9 points · rank 11 → 7 of 81.
- Aircall: 0% to 2%, +2. Inside the floor by 9 points · rank 22 → 10 of 81.
- Nooks: 4% to 2%, −2. Inside the floor by 9 points · rank 7 → 11 of 81.
- Salesloft Dialer: 2% to 0%, −2. Inside the floor by 9 points · rank 21 of 81, unchanged.
- Outreach Voice: 2% to 0%, −2. Inside the floor by 9 points · rank 13 → 29 of 81.

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.