# CPQ: what AI models recommend, November 2026

Gane Index, November 2026 Edition. Asked as "CPQ software" and as "configure, price, quote tool", six framings each, to fourteen models with search on, on behalf of a mid-market B2B company. Page: https://www.gane.ai/index/gtm/revops/cpq/2026-11

**Standing:** DealHub leads with 51% of first choices; verdict clear leader. 53 first choices across the direct, paraphrase, budget and scale prompts.

## First-choice share

| Rank | Product | Share | Negative rate | Labels |
|---|---|---|---|---|
| 1 | [DealHub](https://www.gane.ai/index/gtm/vendors/dealhub/index.md) | 51% | 4% | 55 |
| 2 | [PandaDoc](https://www.gane.ai/index/gtm/vendors/pandadoc/index.md) | 13% | 7% | 55 |
| 4 | [HubSpot Commerce Hub](https://www.gane.ai/index/gtm/vendors/hubspot-commerce-hub/index.md) | 4% | 4% | 24 |
| 6 | [Salesforce Revenue Cloud](https://www.gane.ai/index/gtm/vendors/salesforce-revenue-cloud/index.md) | 4% | 46% | 76 |
| 7 | [Conga CPQ](https://www.gane.ai/index/gtm/vendors/conga-cpq/index.md) | 2% | 33% | 48 |
| 8 | [Proposify](https://www.gane.ai/index/gtm/vendors/proposify/index.md) | 2% | 0% | 12 |
| 9 | [QuoteWerks](https://www.gane.ai/index/gtm/vendors/quotewerks/index.md) | 2% | 11% | 18 |
| 17 | [Experlogix](https://www.gane.ai/index/gtm/vendors/experlogix/index.md) | 0% | 5% | 20 |
| 18 | [Tacton](https://www.gane.ai/index/gtm/vendors/tacton/index.md) | 0% | 7% | 14 |
| 20 | [Qwilr](https://www.gane.ai/index/gtm/vendors/qwilr/index.md) | 0% | 10% | 10 |
| 32 | [SAP CPQ](https://www.gane.ai/index/gtm/vendors/sap-cpq/index.md) | 0% | 39% | 33 |
| 86 | [Oracle CPQ](https://www.gane.ai/index/gtm/vendors/oracle-cpq/index.md) | 0% | 49% | 41 |

Rank is by share of first choices among all 86 products named; products with the same share are tied, and the order among them carries no meaning. The table lists those with at least 10 labels.

## Each model's first choice on the direct prompt

- Claude Haiku 4.5: DealHub; alternatives Conga CPQ, HubSpot Commerce Hub, PandaDoc, Qwoty
- GPT-5.4 mini: DealHub; alternatives Conga CPQ, Experlogix, Salesforce Revenue Cloud
- Gemini 3.5 Flash: DealHub; alternatives Configure One, Epicor CPQ, Experlogix, HubSpot Commerce Hub
- Perplexity Sonar: DealHub; alternatives Conga CPQ, Experlogix, HubSpot Commerce Hub, PROS Smart CPQ
- Grok 4.20: Conga CPQ; alternatives DealHub, HubSpot Commerce Hub, Salesforce Revenue Cloud
- Mistral Small: DealHub, Salesforce Revenue Cloud; alternatives Conga CPQ
- DeepSeek V4 Flash: DealHub; alternatives Conga CPQ, HubSpot Commerce Hub, PandaDoc
- Llama 4 Maverick: DealHub; alternatives HubSpot Commerce Hub, MonetizeNow, Salesforce Revenue Cloud
- Qwen 3.7 Flash: PandaDoc; alternatives Conga Quotes, DealHub, Proposify, Zoho CPQ
- Kimi K2: DealHub; alternatives HubSpot Commerce Hub, PandaDoc
- GLM 4.7 FlashX: DealHub; alternatives Conga CPQ, HubSpot Commerce Hub, Oracle CPQ, SAP CPQ
- MiniMax M2.5: BetterCommerce CPQ, DealHub; alternatives Expedite Commerce, HubSpot Commerce Hub
- GPT-6 Luna: DealHub; alternatives HubSpot's built-in CPQ, Salesforce Revenue Cloud, Tacton
- Muse Glimmer 30B: DealHub; alternatives BetterCommerce CPQ, Combeenation, Conga CPQ, Experlogix

## Sources the answers cite

72 of 84 answers came back with a source list, from 14 of 14 models. Sites named in the most answers:

- softwareadvice.com: 41 answers, 51 citations
- g2.com: 38 answers, 66 citations
- albato.com: 30 answers, 30 citations
- selecthub.com: 24 answers, 29 citations
- capterra.com: 22 answers, 27 citations
- zapier.com: 17 answers, 17 citations
- reddit.com: 14 answers, 24 citations
- pandadoc.com: 14 answers, 17 citations

Pages named in the most answers:

- https://softwareadvice.com/cpq (40 answers)
- https://albato.com/blog/publications/best-cpq-software (30 answers)
- https://selecthub.com/c/cpq-software (20 answers)
- https://capterra.com/cpq-software (18 answers)
- https://zapier.com/blog/cpq-software-vendors (17 answers)
- https://guideflow.com/blog/best-cpq-software (13 answers)
- https://atwix.com/b2b-ecommerce/best-cpq-software (11 answers)
- https://g2.com/categories/cpq/mid-market (11 answers)
- https://hyperline.co/geo/top-7-cpq-platforms-saas-companies-2026 (11 answers)
- https://g2.com/categories/cpq (10 answers)

## Warned against

- Salesforce Revenue Cloud: 35 of 76 labels negative. "Salesforce CPQ is not available to new customers. If you are already on it, plan a migration decision now rather than staying in maintenance mode." (Muse Glimmer 30B, negative prompt)
- Conga CPQ: 16 of 48 labels negative. "Buying full enterprise tools (e.g., Oracle CPQ, Conga Enterprise) ... often leads to high maintenance costs and low sales adoption." (Gemini 3.5 Flash, direct prompt)
- Oracle CPQ: 20 of 41 labels negative. "Buying full enterprise tools (e.g., Oracle CPQ, Conga Enterprise) when a lighter tool would suffice often leads to high maintenance costs" (Gemini 3.5 Flash, direct prompt)
- SAP CPQ: 13 of 33 labels negative. "Avoid enterprise CPQs like ... Oracle or SAP unless you have a much larger budget." (DeepSeek V4 Flash, budget prompt)

## Movement since October 2026

Floor: 11 points of share, measured on the calibration repeat.
Same leader: DealHub at 51%.

- QuoteWerks: 9% to 2%, −7. Inside the floor by 4 points · rank 3 → 9 of 86.
- DealHub: 57% to 51%, −6. Inside the floor by 5 points · rank 1 of 86, unchanged.
- PandaDoc: 15% to 13%, −2. Inside the floor by 9 points · rank 2 of 86, unchanged.
- HubSpot Commerce Hub: 2% to 4%, +2. Inside the floor by 9 points · rank 6 → 4 of 86.
- Salesforce Revenue Cloud: 2% to 4%, +2. Inside the floor by 9 points · rank 10 → 6 of 86.
- Conga CPQ: 4% to 2%, −2. Inside the floor by 9 points · rank 5 → 7 of 86.
- Proposify: 2% to 2%, ±0. Inside the floor by 11 points · rank 7 → 8 of 86.
- Experlogix: 0% to 0%, ±0. Inside the floor by 11 points · rank 11 → 17 of 86.
- Tacton: 0% to 0%, ±0. Inside the floor by 11 points · rank 12 → 18 of 86.
- PROS Smart CPQ: 0% to 0%, ±0. Inside the floor by 11 points · rank 13 → 19 of 86.
- Qwilr: 0% to 0%, ±0. Inside the floor by 11 points · rank 18 → 20 of 86.
- SAP CPQ: 0% to 0%, ±0. Inside the floor by 11 points · rank 28 → 32 of 86.

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.