# Novo: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 20 judge labels across 2 categories by 10 of 14 models. Page: https://www.gane.ai/index/finance/vendors/novo

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Business banking](https://www.gane.ai/index/finance/treasury/business-banking/index.md) | 2% | 13 | 26% | 19 |
| [Invoicing software](https://www.gane.ai/index/finance/receivables/invoicing-software/index.md) | 0% | 85 | 100% | 1 |

## What the models said for it

- "Best Overall for Small Businesses & Freelancers: Novo" (Gemini 3.5 Flash, Business banking)
- "Novo is best if you want simple, free business checking with strong software connections" (Claude Haiku 4.5, Business banking)
- "Very small or low-revenue businesses | No monthly fee and simple online banking" (Perplexity Sonar, Business banking)
- "Best For: Solopreneurs, freelancers, and small e-commerce stores." (Gemini 3.5 Flash, Business banking)

## And against it

- "Popular business fintechs (such as Novo, Mercury, Relay, or Lili) ... they can be risky for specific business profiles" (Gemini 3.5 Flash, Business banking)
- "Slower check clearing/fund availability and no interest or cash deposits. Support issues during freezes." (Grok 4.20, Business banking)
- "Very basic compared to others—great for speed but lacks advanced features like inventory or multi-user." (Grok 4.20, Invoicing software)
- "I wouldn't say "avoid" across the board. I would treat them as products to vet carefully" (GPT-6 Luna, Business banking)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 2 | 0 | 0 | 2 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 1 | 1 | 0 | 1 | 3 |
| Perplexity Sonar | 0 | 1 | 0 | 1 | 2 |
| Grok 4.20 | 0 | 1 | 0 | 2 | 3 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 2 | 0 | 0 | 2 |
| Llama 4 Maverick | 0 | 1 | 1 | 0 | 2 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 1 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 1 | 1 |
| Muse Glimmer 30B | 0 | 2 | 0 | 1 | 3 |

## Sources returned with these answers

The sites and pages cited by the answers that named Novo, from 46 of the 52 answers that named it (only the models that return a source list).

### Domains cited

- nerdwallet.com: 28
- forbes.com: 21
- fitsmallbusiness.com: 19
- rho.co: 15
- business.com: 12
- money.com: 12
- finder.com: 11
- bluevine.com: 9
- chase.com: 9
- ofx.com: 9

### Pages cited

- https://forbes.com/advisor/banking/checking/best-business-checking-accounts: 15
- https://nerdwallet.com/business/banking/best/banks: 14
- https://business.com/categories/best-business-bank-accounts: 12
- https://fitsmallbusiness.com/best-online-business-banks: 12
- https://money.com/best-business-checking-accounts: 11
- https://forbes.com/advisor/banking/best-business-bank-accounts: 10
- https://zenbusiness.com/best-business-bank-accounts: 9
- https://business.hsbc.uk/en-gb/products/small-business-bank-account: 7

## In its own words

What Novo's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: Free Business Bank Account for Small Businesses (https://novo.co/)
- For: small business owners (https://novo.co/)
- Price stated: No monthly fees (https://novo.co/)
- Free plan or trial: free business checking account (https://novo.co/)
- Certifications: SOC 2 Type II

## What it publishes

Every page novo.co exposes, read 2026-09-29: 2494 addresses. By kind, pages and the last 90 days:

- blog: 3 pages, 0 in the last 90 days, latest 2024-08-13
- case study: 1 pages, 0 in the last 90 days, latest 2026-06-16
- webinar or virtual event: 7 pages, 3 in the last 90 days, latest 2026-07-07
- comparison: 11 pages, 0 in the last 90 days, latest 2024-02-22
- template or tool: 10 pages, 0 in the last 90 days, latest 2023-07-24
- glossary or explainer: 296 pages, 0 in the last 90 days, latest undated
- Recent: 2026-07-07 webinar or virtual event: Print on demand https://www.novo.co/best-bank-for/print-on-demand
- Recent: 2026-07-07 webinar or virtual event: Print on demand https://www.novo.co/business-expenses/print-on-demand
- Recent: 2026-07-07 webinar or virtual event: Print on demand https://www.novo.co/invoicing/print-on-demand
- Recent: 2026-06-16 case study: Ecommerce retail https://www.novo.co/customers/ecommerce-retail
- Recent: 2025-03-31 webinar or virtual event: Webinar how to manage fluctuating income https://www.novo.co/learn/webinar-how-to-manage-fluctuating-income
- Recent: 2025-03-31 webinar or virtual event: Webinar optimizing crm systems for small business growth https://www.novo.co/learn/webinar-optimizing-crm-systems-for-small-business-growth

## Record

- Method: https://www.gane.ai/index/finance/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/finance.