# In 56 of 57 categories, the product the models put first changes with the size of the company asking.

Gane Index, November 2026 Edition. Page: https://www.gane.ai/index/finance/research/buyer-size

Every category is asked on behalf of three buyers: a small B2B company, a mid-market B2B company, an enterprise B2B company. Each buyer gets its own standing, computed within its segment and never pooled. This page reads the fifty-seven standings side by side: one category has one leader for every buyer, twenty-five change leader once across the three, and thirty-one have a different leader for each.

| Category | Small business | Mid-market | Enterprise |
|---|---|---|---|
| Account reconciliation | QuickBooks Online (47%) | FloQast (27%) | BlackLine Transaction Matching (66%) |
| Accounting software | QuickBooks Online (55%) | Sage Intacct (47%) | Oracle NetSuite (30%) |
| AI accounting assistants | QuickBooks Online (24%) | Zoho Books (23%) | Vic.ai (15%) |
| Crypto accounting | Breezing (38%) | Bitwave (33%) | Bitwave (66%) |
| ERP systems | Odoo (31%) | Oracle NetSuite (41%) | SAP S/4HANA (48%) |
| Financial close manageme | FloQast (28%) | FloQast (53%) | BlackLine (65%) |
| Financial consolidation | Joiin (50%) | Prophix (31%) | OneStream (67%) |
| Fixed asset accounting | Xero (25%) | Sage Fixed Assets (38%) | Sage Fixed Assets (36%) |
| Lease accounting | NetLease (23%) | FinQuery (43%) | Nakisa Lease Administration (29%) |
| Revenue recognition | Maxio (27%) | Sage Intacct Revenue Recognition (25%) | Zuora Revenue (43%) |
| Disclosure reporting | Certent Disclosure Management (36%) | Certent Disclosure Management (27%) | Workiva (85%) |
| Board | BoardPro (27%) | OnBoard (16%) | Diligent Boards (33%) |
| Corporate performance ma | Cube (18%) | Planful (27%) | Oracle Fusion Cloud EPM (30%) |
| Financial modeling | Microsoft Excel (22%) | Microsoft Excel (19%) | Anaplan (59%) |
| Financial reporting | QuickBooks Online (30%) | Sage Intacct (15%) | Microsoft Power BI (26%) |
| FP&A platforms | Cube (24%) | Pigment (19%) | Anaplan (49%) |
| SaaS metrics | ChartMogul (41%) | ChartMogul (43%) | Maxio Metrics (20%) |
| Accounts payable automat | BILL Accounts Payable (46%) | BILL Accounts Payable (30%) | Coupa (23%) |
| Contractor payments | Gusto (49%) | Tipalti (28%) | Tipalti (47%) |
| Corporate cards | Ramp (65%) | Ramp (67%) | Ramp (52%) |
| Corporate travel managem | Booking.com for Business (33%) | Navan (48%) | SAP Concur (48%) |
| Expense management | Zoho Expense (48%) | Ramp (31%) | SAP Concur (63%) |
| Procure-to-pay | Precoro (53%) | Procurify (43%) | Coupa (50%) |
| Spend management platfor | Ramp (55%) | Ramp (45%) | Coupa (60%) |
| Strategic sourcing | Prokuria (17%) | oboloo (14%) | Coupa (31%) |
| Supplier management | Precoro (29%) | Procurify (18%) | SAP Ariba (35%) |
| Telecom expense mgmt | Genuity (35%) | vCom Solutions (18%) | Tangoe One Telecom (53%) |
| Accounts receivable auto | Chaser (20%) | Upflow (24%) | HighRadius (72%) |
| B2B BNPL and terms | Resolve Pay (34%) | Resolve Pay (51%) | TreviPay (47%) |
| B2B credit management | Chaser (33%) | HighRadius Credit Cloud (20%) | HighRadius Credit Cloud (63%) |
| B2B payment acceptance | Helcim (46%) | Versapay (28%) | HighRadius B2B Payments (31%) |
| Cash application | BILL (23%) | Versapay (15%) | HighRadius (65%) |
| Chargeback management | Chargeblast (23%) | Chargeblast (19%) | Chargebacks911 (25%) |
| Ecommerce fraud | Stripe Radar (34%) | Stripe Radar (15%) | Trustpair (25%) |
| Embedded payments | Stripe Connect (60%) | Stripe Connect (48%) | Adyen for Platforms (39%) |
| Invoicing software | Zoho Invoice (27%) | Zoho Invoice (27%) | NetSuite SuiteBilling (30%) |
| Merchants of record | Paddle (44%) | Paddle (44%) | Cleverbridge (35%) |
| Payment orchestration | Primer (23%) | Primer (20%) | IXOPAY (18%) |
| PSA | BigTime PSA (22%) | Kantata (28%) | Kantata (50%) |
| Rebate management | incentX (42%) | Enable (48%) | Enable (63%) |
| Business banking | Mercury (41%) | Mercury (17%) | Brex (27%) |
| Business bill pay | Melio (44%) | BILL (33%) | HighRadius (29%) |
| Cash flow forecasting | Float (24%) | Agicap (17%) | Kyriba (34%) |
| Cross-border payments | Wise Business (67%) | Wise Business (40%) | Airwallex (27%) |
| Stablecoin platforms | Stripe Crypto (24%) | BVNK (21%) | BVNK (28%) |
| Treasury management syst | Agicap (20%) | Trovata (23%) | Kyriba (43%) |
| AML monitoring | ComplyAdvantage (29%) | ComplyAdvantage (39%) | NICE Actimize (38%) |
| Corporate tax provision | TaxAct Business (29%) | Bloomberg Tax Provision (19%) | Thomson Reuters ONESOURCE Tax Provision (77%) |
| Global e-invoicing compl | Xero (29%) | Avalara E-Invoicing (22%) | Avalara E-Invoicing (26%) |
| Internal controls | ComplyJet (15%) | FloQast (23%) | Workiva (23%) |
| Sales tax automation | TaxJar (30%) | Avalara AvaTax (36%) | Vertex (55%) |
| Transfer pricing | myTransferPricing (40%) | TPGenie (21%) | Aibidia (24%) |
| Board portals | BoardPro (57%) | OnBoard (52%) | Diligent Boards (52%) |
| Cap table management | Eqvista (38%) | Carta Equity (50%) | Shareworks (32%) |
| Entity management | Filejet (43%) | Athennian (51%) | Diligent Entities (60%) |
| ESG and carbon reporting | Greenly (33%) | Greenly (24%) | Workiva ESG (39%) |
| Virtual data rooms | Papermark Data Rooms (17%) | iDeals (27%) | Datasite Diligence (44%) |

1 categories with one leader for every buyer; 25 where the leader changes once; 31 with a different leader for each buyer.

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.